Senior Manager, IMC
Senior Manager, IMC
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Job Description
About Us
SharkNinja is a global product design and technology company with a diversified portfolio of 5-star rated lifestyle solutions that positively impact peoples lives in homes around the world. the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories driving significant growth and market share gains. Headquartered in Needham Massachusetts with more than 3600 associates the companys products are sold at key retailers online and offline and through distributors around the world.
We are seeking a driven and detail-orientedIMC Senior Marketing Manager to join our high-performing Integrated Marketing Communications team. In this role you will drive the local execution of integrated marketing campaigns that create consumer engagement product awareness and commercial impact throughout the entire consumer journey.
You will work cross-functionally with the global and local marketing teams creative media digital PR AMZ and retail teams to ensure consistency and cohesion in how Shark Home campaigns show up across all consumer touchpoints locally and at scale.
What Youll Do:
- Local execution of global 360 IMC plans for new product launches brand campaigns and seasonal promotions
- Manage and track campaign deliverables timelines and budgets across internal and external partners
- Responsible for trafficking of all media assets to internal and external agencies
- Serve as a point of contact between global and local teams to provide direction on messaging creative assets and media strategies based on Global IMC direction
- Lead the development of local creative briefs and contribute to Global messaging frameworks and content planning
- Collaborate with media PR influencer social D2C and retail teams to ensure consistent execution of the campaign strategy
- Monitor campaign performance and assist in preparing post-campaign analysis recaps and presentations
- Conduct market research and competitive analysis to inform campaign planning and brand storytelling
- Stay current on marketing trends consumer insights and emerging technologies relevant to the Shark Home business
What Youll Bring
- Bachelors degree in Marketing Communications Business or a related field
- 8 years of experience in marketing advertising or communications preferably in a fast-paced consumer goods environment
- Demonstrated ability to manage multiple projects deadlines and priorities with strong attention to detail
- Excellent communication and interpersonal skills
- Proficiency in Microsoft Office Suite (especially PowerPoint and Excel); experience with project management tools (e.g. Asana Smartsheet) is a plus
- Passion for innovation storytelling and driving consumer impact
- Comfortable working in a high-growth agile environment with cross-functional teams
Our Culture
At SharkNinja we dont just raise the barwe push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible push boundaries and deliver results that others only dream of. If you thrive on breaking out of your swim lane youll be right at home.
What We Offer
We offer competitive health insurance retirement plans paid time off employee stock purchase options wellness programs SharkNinja product discounts and more.We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining whats possible. When you join youre not just part of a companyyoure part of an outrageously extraordinary community. Together we wont just launch productswell disrupt entire markets.
At SharkNinja Diversity Equity and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinjas innovation every day. We support ALL associates in bringing their authentic selves to work making an impact and having the opportunity for career acceleration. With help from our leadership associates and our community we aim to have equity be a key component of the SharkNinja DNA.
Learn more about us:
Life At SharkNinja
Outrageously Extraordinary
Required Experience:
Senior Manager
Employment Type
Full Time
