Marketing Specialist - NASCAR, NHRA, Formula Drift, Sprint Car
Marketing Specialist - NASCAR, NHRA, Formula Drift, Sprint Car
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Job Description
Ford Performance is dedicated to pushing the boundaries of automotive innovation and performance. We are driven by a passion for motorsports and a commitment to delivering cutting-edge technology to the track and the focus of this position is to support Ford Performances marketing efforts in four various forms of motorsports - NASCAR NHRA Formula Drift and Sprint Car.
In this position
As a key member of our marketing team youll play a critical part in crafting the future of motorsports. If youre looking for the chance to see your work come to life and enhance the customer and fan experience this is your opportunity!
This is a hybrid role to Concord NC and candidates will be required to work regularly onsite.
Responsibilities
What youll do
- Perform fundamentally consumer marketing and communications tasks that contribute to program successes.
- Assist the Ford Performance marketing team on planning as well as on implementation of program initiatives. Initiatives include but are not limited to at-track activations influencer hosting opportunities annual promotions and more.
- Coordinate meetings and agendas plus attend to contribute and take meeting minutes.
- Compile and analyze data to accurately assist with reporting impact and outcomes on marketing programs and initiatives.
- Assist with preparation of department presentations and leadership communications.
- Track competitive activity to keep abreast of motorsport trends and practices.
- Assist team with writing maintaining and updating necessary department and program-specific documents and communications (i.e. news releases feature articles social copy PA announcements program ads etc.).
- Support team with monitoring delivery on partnership (league/team/sponsor/athlete) assets and act as directed.
- Support with vehicle coordination and shipment to Ford Performance events.
- Ability to work independently on projects moving them forward while meeting internal deadlines.
- Assist with budget reconciliations and annual budget tracking as needed.
- Work cross-functionally with Engineering/Communications/Global Markets/Licensing/Dealer Relations/Design/Retail Marketing/Product Marketing/etc. to assist with multi-faceted programs.
Qualifications
Youll have
- Bachelors degree in marketing business or related field.
- 5 years work experience in the field of marketing or related.
- 5 years work experience coordinating projects across multiple teams and race series.
Even better you may have
- Proven experience motorsports professional sports or lifestyle events.
- Highly motivated self-starter with excellent communication skills and a flexible approach to working hours.
- Knack for meeting deadlines.
- Curious about the motorsports industry.
- Ability to work collaboratively in team environment as well as independently.
- Strong presentation skills.
Other Information:
- Domestic travel will be required and working weekend and evening hours.
You may not check every box or your experience may look a little different from what weve outlined but if you think you can bring value to Ford Motor Company we encourage you to apply!
As an established global company we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe or keep you close to home Will your career be a deep dive into what you love or a series of new teams and new skills Will you be a leader a changemaker a technical expert a culture builderor all of the above No matter what you choose we offer a work life that works for you including:
- Immediate medical dental vision and prescription drug coverage.
- Flexible family care days paid parental leave new parent ramp-up programs subsidized back-up child care and more.
- Family building benefits including adoption and surrogacy expense reimbursement fertility treatments and more.
- Vehicle discount program for employees and family members and management leases.
- Tuition assistance.
- Established and active employee resource groups.
- Paid time off for individual and team community service.
- A generous schedule of paid holidays including the week between Christmas and New Years Day.
- Paid time off and the option to purchase additional vacation time.
For more information on salary and benefits click here.
This position is a range of salary grades 5-8.
Visa sponsorship is not available for this position.
Candidates for positions with Ford Motor Company must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire.
We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race religion color age sex national origin sexual orientation gender identity disability status or protected veteran status. In the United States if you need a reasonable accommodation for the online application process due to a disability please call 1-.
Onsite work of up to four days per week may be required for candidates within commuting distance of a Ford hub location. #LI-Hybrid #LI-LC2
Required Experience:
Unclear Seniority
Employment Type
Full-Time
