Principal Product Marketing Manager - B2C

Job Description:

About the Role:

We are looking for a Principal Product Marketing Manager to lead the go-to-market strategy for new audiences and features of our core cross-border money transfer (remittance) product. Reporting to our Director of Product Marketing youll play a pivotal role in driving our products market success.

Youll collaborate across Consumer Product Business Management Legal Growth Marketing Analytics Brand Strategy and Creative teams to bring new features to market and expand our reach. While your primary focus will be on scaling our remittance business youll also contribute to how we introduce additional financial services that complement our remittance customers needs over time.

Were looking for a strategic data-driven and creative marketer with expertise in product-driven growth and app marketingpreferably with experience across multiple countries languages and product lines. You are passionate about consumer behavior experienced at navigating complexity and adept at crafting compelling marketing strategies that delight is a hybrid role which will require 2-3 days a week in office at our London Office.

You Will:

• Own and drive go-to-market strategies for new product features customer experiences and audience segmentsbalancing speed and rigor to deliver high-impact launches that advance key business objectives.
• Shape the product positioning and messaging for our core remittance product and its features translating deep customer insights and market intelligence into compelling differentiated narratives.
• Navigate complexity with strategic clarity leveraging strong business acumen analytical rigor and cross-functional influence to make decisions that drive customer and business success.
• Empower teams with the frameworks strategies and toolsincluding GTM strategy briefs launch roadmaps experiment plans and creative briefsto execute with precision and impact.
• Provide leadership updates with key insights learnings and recommendations to inform broader product and marketing roadmaps.

You Have:

• 6 years experience in a data-driven consumer (B2C) product company with a strong track record of leading go-to-market strategies and influencing product roadmaps.
• Proven success launching new products and features for diverse consumer audiences through strategic acumen data-driven decision-making and effective cross-functional collaboration.
• Strong ability to craft compelling messaging and positioning that resonates with customers and drives product and feature adoption.
• Excellent communication storytelling and presentation skills with the ability to distill complex concepts into clear compelling narratives.
• Extensive experience collaborating with Product Business and Marketing teams to develop strategies execute experiments and analyze results that drive successful launches.
• Strong analytical skills with the ability to interpret unit economics consumer behavior and market data to inform marketing strategies.

#LI-Hybrid

This is a hybrid remote/in-office role.

Our Benefits:

• Paid Vacation Days
• Health insurance
• Commuter benefit
• Employee Stock Purchase Plan (ESPP)
• Mental Health & Family Forming Benefits
• Continuing education and corridor travel benefits

We are committed to nondiscrimination across our global organization and in all of our business operations. Employment is determined based upon personal capabilities and qualifications without discrimination on the basis of race creed color religion sex gender identification and expression marital status military status or status as an honorably discharge/veteran pregnancy (including a womans potential to get pregnant pregnancy-related conditions and childbearing) sexual orientation age (40 and over) national origin ancestry citizenship or immigration status physical mental or sensory disability (including the use of a trained dog guide or service animal) HIV/AIDS or hepatitis C status genetic information status as an actual or perceived victim of domestic violence sexual assault or stalking or any other protected class as established by law.

Remitly is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.