Junior Analyst, Search Engine Marketing
Junior Analyst, Search Engine Marketing
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$ 40000 - 50000
1 Vacancy
Job Description
Job Description
Who We Are
Horizon Media founded in 1989 by Bill Koenigsberg is recognized as one of the most innovative marketing and advertising firms headquartered in New York City with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers Horizon is known for its highly personal approach to client service. Renowned for its incredible culture Horizon is consistently recognized to all the prestigious annual Best Places to Work lists published by Fortune AdAge Crains New York Business and Los Angeles Business Journal. Together we are building a place of belonging.
At Horizon we understand the value that different perspectives can bring to our clients and culture so we strive for an environment where our employees feel welcomed safe and empowered. We value YOU and believe that your authentic voice and unique perspective allow us to create a more rewarding culture and experience together.
Our simple recipe for success We hire talented people (thinkers doers dreamers makers) challenge them and give them every opportunity to grow.
Job Summary
Horizon Medias Junior Analyst is a 6-month long full time hands-on position in which a Jr. Analyst is trained in PPC (Pay Per Click). Junior Analysts will receive training in tools concepts best practices and more. Critical components of the training will include:
Identifying and developing keywords to capitalize on search marketing trends
Advanced bid optimizations
Performance analysis
Testing and measurement methodology
Participants will have the opportunity to be promoted into Analyst level employees after the 6-month period contingent upon their performance in the role (note that this is not a guarantee).
What Youll Do
Over six months fellows will be trained and brought up to speed in the below areas:
(20%) Campaign launches
Keyword research and development
Ad copy creation and landing page mapping
Campaign builds
(20%) Analysis
Understand media math and metric relationship to develop daily performance analysis and optimization recommendation to internal teams
Assist in generating weekly bi-weekly monthly and quarterly performance insights for clients
(20%) Ongoing optimization
Bid and budget optimization
Negative keyword build and implementation
Ad and landing page refresh
Billing updates and Insertion Order (IO) adjustments
(20%) Use of standard PPC platforms and tools like Google Ads Microsoft Ads Search Ads 360 Kenshoo SEM Rush and others
(20%) In addition to above providing consistent and effective support to Supervisor such as generating meeting notes creating internal/external meetings and others
Who You Are
Have general knowledge or interest in PPC and/or SEO
An analytical thinker with interest and capabilities to work with large data sets and numbers
Have strong ability to digest information and follow managerial guidance
An independent worker with strong time management and organization skills
A strong team player willing to roll up your sleeves and collaborate on day-to-day & ad hoc tasks
Nimble and flexible with the ability to succeed in a fast-paced environment
Able to deal with multifaceted projects and manage details with a commitment to follow-through and minimizing mistakes
Preferred Skills & Experience
To be eligible for the Junior Analyst role candidates must be ready to work full time 40 hours per week
Basic level of MS Excel and PowerPoint knowledge
Interest in and general knowledge of PPC or SEO
A marketing degree is a nice to have but not
General interest in the media/advertising industry is preferred
Google / Microsoft Ads or other SEM related certification is not but preferred
Certificates Licenses and Registrations
No requirements
Physical Activity and Work Environment
No requirements
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The statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities duties and skills required of personnel so classified. Furthermore they do not establish a contract for employment and are subject to change at the discretion of the employer.
Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race color ancestry religion sex national origin sexual orientation age citizenship marital status disability gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories consistent with legal requirements.
Salary Range
$40000.00 - $50000.00A successful applicants actual base salary may vary based on factors such as individuals skill sets experience training education licensure/certifications and qualifications for the role. As an organization we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage life and disability insurance retirement savings plans company paid holidays and unlimited paid time off (PTO) mental health and wellness resources pet insurance childcare resources identity theft insurance fertility assistance programs and fitness reimbursement.
Required Experience:
IC
Employment Type
Full-Time
