Marketing Automation Manager

The Campaign Operations team is a critical function in driving efficiency and scalability across our marketing organization. We are the backbone of operational excellence ensuring that campaigns tools and processes align to accelerate revenue growth and enhance the customer journey. Our mission is to empower teams with the infrastructure insights and strategic recommendations needed to deliver measurable business impact.

We are seeking aMarketing Automation Managerto join our team and lead the execution optimization and continuous improvement of our marketing campaigns and technology stack. This individual will serve as both a strategic advisor and a hands-on expert with deep experience in marketing automation (Marketo) and the ability to integrate and manage a variety of MarTech solutions.

What Youll Do:

• Marketing Operations Leadership: Develop and implement scalable marketing operations processes to support global campaigns ensuring alignment with business goals and marketing strategies.

• Campaign Execution & Optimization: Own the end-to-end campaign development process including program template creation email and landing page development (HTML coding as needed) testing deployment and performance analysis.

• MarTech Integration & Management: Oversee the integration and optimization of MarTech solutions including Marketo and tools such as Salesforce 6Sense Sendoso Salesloft Zoom and others. Identify opportunities to streamline workflows and enhance system performance.

• Email Marketing Expertise: Design and execute email marketing strategies aligned with best practices focusing on segmentation personalization and engagement. Write or edit email copy to maximize impact and drive results.

• Data Management & Segmentation: Manage audience segmentation strategies using demographic firmographic and behavioral data. Translate Salesforce reports into actionable insights and Marketo smart lists.

• Analytics & Reporting: Build and maintain dashboards that measure campaign and operational performance. Provide actionable insights to inform strategy and optimize marketing efforts.

• Cross-Functional Collaboration: Partner with global marketing field marketing digital teams and business systems to align on campaign goals timelines and deliverables. Act as the go-to resource for marketing automation and operations expertise.

• Process Design & Workflow Optimization: Create efficient workflows to manage campaign requests establish timelines and SLAs and provide visibility into audience communications at any given time.

• Continuous Improvement: Stay up to date on marketing operations trends and best practices. Identify and implement new tools processes and strategies to improve efficiency and scalability.

What Youll Bring:

• Education and Experience:

  • BA/BS in Business Marketing or a related field.

  • 5 years of experience in marketing automation and operations with significant expertise in Marketo (Marketo Certified Expert required).

  • Hands-on experience managing and integrating MarTech tools such as Salesforce 6Sense Sendoso Salesloft and Zoom.

  • Proven success in a B2B marketing environment with a focus on demand generation pipeline acceleration and customer retention.

• Technical Proficiency:

  • Marketo Certified Expert (MCE) certification required.

  • Familiarity with HTML and CSS for email and landing page customization.

  • Experience with reporting tools and workflow management platforms (e.g. JIRA or similar).

• Strategic & Analytical Skills:

  • Strong strategic thinking and problem-solving abilities.

  • Data-driven mindset with the ability to analyze campaign performance and provide actionable insights.

  • Ability to design and implement scalable processes and workflows.

• Communication & Collaboration:

  • Exceptional written and verbal communication skills including the ability to write and edit persuasive email copy.

  • Strong interpersonal skills and the ability to work effectively with cross-functional teams.

• Adaptability & Initiative:

  • Flexible and proactive with the ability to manage multiple projects in a fast-paced environment.

  • Self-starter with a systematic approach to solving problems and driving results.

What We Bring:

• Impactful Work: Be a key contributor to the success of our global marketing initiatives.

• Growth Opportunities: Access to professional development and opportunities to advance your career in marketing operations.

• Innovative Environment: Work with cutting-edge MarTech tools and be part of a team that values innovation and continuous improvement.

• Collaborative Culture: Join a supportive and high-performing team that is passionate about driving results.

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DEI Statement

Cybersecurity is a community effort. Thats why were committed to building an inclusive diverse community that celebrates and welcomes everyone unless theyre a cybercriminal of course.

Were proud to be an Equal Opportunity and Affirmative Action Employer and wed encourage you to join us whatever your background. We particularly welcome applicants from traditionally underrepresented groups.

We consider everyone equally: your race age religion sexual orientation gender identity ability marital status nationality or any other protected characteristic wont affect your application.

If you require any adjustments or accommodations due to a disability or any other reason that may help you in your interview process please let us know by emailing

Due to certain obligations to our customers an offer of employment will be subject to your successful completion of applicable background checks conducted in accordance with local law.