drjobs Product Marketing Lead

Product Marketing Lead

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1 Vacancy
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Job Location drjobs

San Francisco, CA - USA

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

About Vori

Vori is a modern retail technology company transforming how independent

grocers run their business. Our all-in-one operating system powers everything

from point of sale to digital ordering payments and AI-driven inventory. And

were just getting started. Backed by top investors and growing rapidly were

building the future of retail infrastructure for the $1T grocery industry.

The Role

Were looking for a world-class Product Marketing Lead to own the narrative

drive go-to-market for new product lines and help 10x revenue in the next 12

months. This is a rare opportunity to step into a company with deep market pull

and shape how our product is positioned launched and soldacross digital field

and enterprise channels.

Youll sit at the center of product growth sales and brandand help bring clarity

and acceleration to our next phase of scale.

What Youll Do

Vori - Product Marketing Lead 1Launch Strategy & Execution

Drive GTM strategy for new product rollouts (e.g. AI inventory mobile back

office e-shelf labels fintech tools)

Create and manage launch calendars messaging playbooks internal

enablement and external campaigns

Partner with product sales and ops to bring offerings to market with

precision

Messaging & Positioning

Own Voris product narrativeclarifying value props differentiators and

market fit across audiences

Translate complex technical features into clear compelling customer

stories

Develop sales decks one-pagers demo scripts and case studies

Website & Conversion Optimization

Lead redesign and optimization of as a growth asset not just a

brochure

Improve storytelling user journey and lead capture with product truth and

buyer empathy

Revenue Growth Partner

Build scalable frameworks that help the sales and growth teams move

faster and close better

Measure success in pipeline contribution velocity and campaign-driven

revenue lift

Support pricing strategy upsell motions and customer lifecycle marketing

What Were Looking For

510 years in product marketing ideally in B2B SaaS or fintech with proven

GTM ownership

Vori - Product Marketing Lead 2Launch athlete: Youve led 01 or 1n product launches and know how to

rally cross-functional teams

Strategic communicator: You can write a killer headline and a 3-tier

positioning doc without fluff

Growth-minded: You think in funnels experiments and CAC:LTVnot just

brand equity

Scrappy but strategic: Youre not above writing a blog post or jumping on a

call to learn from a user

Experience in vertical SaaS retail tech or marketplaces a big plus

Why Vori

Mission-driven team building tech that helps local businesses thrive

Backed by top investors and advisors from Stripe Uber Palantir and Toast

Real revenue real growth and a massive market opportunity

A chance to shape not just marketingbut the companys future

Employment Type

Full-Time

About Company

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