drjobs Marketing Specialist -

Marketing Specialist -

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1 Vacancy
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Job Location drjobs

Cape Town - South Africa

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description



Marketing Specialist

Location: Remote (Candidates based in South Africa or the Philippines preferred)
Compensation: USD $1500 $2200/month (Contractor)
Industry: Financial Services / Online Lending
Schedule: Full-time CST hours (pref) but EST acceptable


About the Company
A rapidly growing U.S.-based lending platform focused on delivering simple fair and fast financial solutions. The company leverages technology to streamline borrowing and provide support where its needed most.


About the Role
We re looking for a data-driven and creative Marketing Specialist to join the team and support day-to-day marketing initiatives across multiple channels. This role will help expand the brands reach improve campaign effectiveness and ensure consistent messaging as the business scales.


Key Responsibilities

  • Plan execute and monitor digital marketing campaigns across paid and organic channels.
  • Collaborate on email marketing content creation and social media strategy.
  • Conduct market and competitor research to inform marketing strategies.
  • Optimize campaigns based on performance data and KPIs.
  • Maintain and update the website and digital assets.
  • Support brand consistency across internal and external communications.
  • Coordinate with internal stakeholders to align marketing efforts with business goals.


Must-Have Qualifications

  • 2 4 years of experience in digital marketing performance marketing or generalist marketing roles.
  • Strong understanding of marketing metrics and analytics.
  • Experience with tools like Google Ads Meta Business Suite Kartra Canva or equivalent platforms.
  • Excellent written and verbal communication skills.
  • Ability to manage multiple projects with minimal supervision.


Nice-to-Have Qualifications

  • Background in financial services fintech or lending.
  • Basic HTML/CSS or familiarity with web CMS platforms (e.g. Webflow WordPress).
  • Experience with marketing automation or CRM tools (e.g. HubSpot Klaviyo).


Key Performance Indicators (KPIs)

  • Campaign ROI and conversion rates
  • Lead generation and engagement metrics
  • Channel performance growth (e.g. SEO paid ads email CTR)
  • Project turnaround time and collaboration feedback


Hiring Process

  1. Initial screening call
  2. Skills-based assessment or portfolio review
  3. Final interview with marketing leadership


Suggested Compensation by Region

  • Philippines: USD $1500 $1900/month
  • South Africa: USD $1800 $2200/month


Let me know if you want to include platform-specific skills (like Meta Ads SEO tools etc.


Employment Type

Full Time

Company Industry

About Company

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