Marketing Scientist
Marketing Scientist
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Job Description
About the job :
West Europe Marketing Science team is a specialist business unit providing consulting and advanced statistics across the NIQ SA&I portfolio. We act as consultants for statistical/ technical advice input into client proposals as well as support to research teams in the design & execution of all client projects.
The team spread across Europe share the same vision to learn develop and share the latest cutting-edge methods.
Working with colleagues across country borders we promise a rewarding career progression: developing customizing and applying leading edge techniques across international markets covering the full range of research applications across a wide range of industry sectors.
Reporting to the head of Brand & Media Marketing Science team you have a strong background in statistics and complex analytics. You will be responsible for running analytic projects with support/ supervision from senior staff where needed. You will make useful contributions to discussions with clients and researchers and will recommend appropriate methodologies to design analytic/ research programs which address the clients marketing/business problems.
We are looking for someone with experience with applying a diverse range of advanced analytics to survey research and other data sources with excellent knowledge of Regression (Logistic Linear Non-linear) Factor analysis Mapping Knowledge of other areas such as Bayesian Networks econometric modelling segmentation data integration marketing mix modelling.
We are looking for someone who is self-motivated pro-active creative and eager to learn.
Responsibilities :
- Deliver analytics projects to a high quality that meet internal stakeholders and clients requirements
- Maintain good working knowledge of statistical analysis techniques both current and emerging.
- Effectively manage own workload & be responsible for managing projects.
- Maintain a broad and deep understanding of quantitative research techniques to be able to mention appropriate solutions to client problems in a convincing way.
- Develop an understanding of the possibilities and limitations of techniques and software packages.
- Ensure high quality of all finished documents
Qualifications :
Experience & Qualifications:
- Bachelor or masters degree in a field that emphasizes the learning of modelling statistical or mathematical skills (PhD is a plus)
- 3-5 years of work experience
- Expert modelling skills and statistics knowledge (essential)
- Expert statistical skills and knowledge of econometric techniques in:
- survey/polling statistics (sampling non-response adjustments Bayesian statistics) and
- econometric modelling (program evaluation forecasting economic theory panel data) and/or
- observational causal inference (potential outcomes structural equation models instrumental variables).
- Experience in and strong interest in the following fields: pricing research brand management digital behavioral analysis segmentation media effectiveness etc
- Expert knowledge of analytics programming languages (e.g. Python R) and the respective tool ecosystem (e.g. R-Studio Server Spyder Jupyter POSIT Workbench)
- Solid experience visualizing and communicating results of data analyses with the ability to think beyond the numbers while addressing real-world business problems
Desirable
- Experience in open data sourcing (Google Trends Social Mentions etc.)
- Experience using version control systems (e.g. Git)
- Basic knowledge of Data Science such as Big Data Analytics (Machine Learning Hadoop Map Reduce Hive Spark etc.)
- Basic knowledge of cloud computing environments and tooling (AWS Azure)
- Basic SQL skills with regards to working with relational databases
- Basic knowledge of programming in VBA
Soft Skills
- Mathematical thinking strong analytical and problem-solving skills
- Proven client-facing skills: translate and clearly communicate sophisticated analytical information to non-expert stakeholders and clients able to deliver analytic insights in an impactful and meaningful way. Good at managing researcher expectations.
- Proven project management skills: manage own and team time effectively and ensure all project deadlines are met act to resolve conflicts between tasks
- Good written skills ability to write ability to help write reports and concise summary of findings (essential)
- Good attention to detail ensures all outputs delivered to clients/researchers are professionally presented and accurate.
- Good interpersonal skills treat others with respect be cooperative friendly and considerate of others. Be a good role model help to build teamwork and team spirit.
- Be well-organized flexible committed pro-active and creative
- Is able to learn new methodologies and programming languages quickly.
- Ease of communication in an English-speaking business environment
Additional Information :
Open to other EU locations
#LI-Remote
Our Benefits
- Flexible working environment
- Volunteer time off
- LinkedIn Learning
- Employee-Assistance-Program (EAP)
About NIQ
NIQ is the worlds leading consumer intelligence company delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023 NIQ combined with GfK bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insightsdelivered with advanced analytics through state-of-the-art platformsNIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100 markets covering more than 90% of the worlds population.
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Our commitment to Diversity Equity and Inclusion
NIQ is committed to reflecting the diversity of the clients communities and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce measurement and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer making decisions without regard to race color religion gender gender identity or expression sexual orientation national origin genetics disability status age marital status protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: Work :
Yes
Employment Type :
Full-time
Employment Type
Remote
