Chief Marketing Officer - Equity Only

PLEASE NOTE THIS IS AN EQUITY-ONLY ROLE AND THE INTERVIEWS WILL COMMENCE IN JULY/AUGUST 2025.

To apply please provide a CV your compensation requirements (including salary expectations for when funding is secured) and a cover letter/note that explains why you are interested and how you meet the requirements. Please note that submissions received without all the requested information will be automatically disqualified and rejected.

Key Responsibilities

• Develop and implement the platforms full-funnel marketing strategy across acquisition retention brand and community.
• Build and lead a high-performing marketing team including content performance influencer and community roles.
• Oversee brand development including tone of voice visual identity and storytelling approach.
• Design and manage go-to-market (GTM) plans for platform features updates and growth campaigns.
• Lead user acquisition and lifecycle marketing across key platforms like Meta TikTok YouTube and Google.
• Create and execute integrated marketing campaigns that drive platform sign-ups and creator engagement.
• Work closely with Product and Data teams to analyse user behaviour and optimise marketing performance.
• Establish and manage key agency influencer and media partnerships to increase visibility and adoption.
• Oversee PR thought leadership media strategy and stealth-to-public transition plans.
• Ensure marketing strategies comply with relevant advertising regulations and data protection standards.

Requirements

• Minimum 8 years in senior marketing roles including at least 3 years in a marketing leadership position
• Proven experience scaling user-focused digital products or marketplaces ideally in the creator economy music tech or consumer platforms
• Strong background in full-stack marketing: performance brand content partnerships and community
• Track record of building and leading teams in fast-paced high-growth environments
• Deep familiarity with digital ad platforms (Meta TikTok YouTube Google Ads) CRM tools and analytics platforms
• Experience with influencer marketing and community-led growth
• Demonstrated ability to build and evolve a brand from scratch or through significant transformation
• Excellent communication skills able to present strategic and creative thinking to varied audiences
• Previous start-up or pre-launch experience is a strong advantage
• Excellent command of the English language in all forms

Ideal Candidate Profile

• A strategic marketing leader who blends creativity with analytical rigour

• Passionate about building mission-led brands and disrupting outdated industry models
• Equally comfortable thinking long-term and executing day-to-day
• Highly collaborative with the ability to work cross-functionally and influence at all levels
• Energised by ambiguity opportunity and the pace of an early-stage build
• Committed to authentic storytelling and meaningful impact
• Enthusiastic about platforms that support creators and challenge existing structures
• Comfortable and thrives around innovation and technical/forward-thinking technologists and creatives

Compensation & Benefits

Equity-only at present to transition to a salaried full-time permanent position when funding is secured.

Remote and flexible working arrangements the opportunity to be part of something potentially epic with potential opportunities for global travel and access to industry conferences and workshops in due course.