Global Product Marketing Manager, Ecosystem & Integrations

Company Overview

At Motorola Solutions we believe that everything starts with our people. Were a global close-knit community united by the relentless pursuit to help keep people safer everywhere. Our critical communications video security and command center technologies support public safety agencies and enterprises alike enabling the coordination thats critical for safer communities safer schools safer hospitals and safer businesses. Connect with a career that matters and help us build a safer future.

Aperu de lentreprise

Chez Motorola Solutions nous pensons que tout commence par nos employs. Nous sommes une communaut mondiale soude unie par la volont incessante de contribuer la scurit des personnes partout dans le monde. Nos technologies de communication de scurit vido et de centre de commandement essentielles soutiennent les agences de scurit publique et les entreprises permettant une coordination essentielle pour des communauts des coles des hpitaux et des entreprises plus scuritaires. Connectez-vous une carrire qui compte et aidez-nous btir un avenir plus sr.

Department Overview

The Global Video Security & Access Control (VS&A) Marketing Team is responsible for developing and executing all strategic marketing and product marketing programs across the globe to drive product awareness demand generation and sales enablement. The team oversees all global product marketing strategy for the fixed video and access control portfolios develops messaging and go to market strategy for the VS&A business creates and drives marketing programs and campaigns aimed to generate leads and build brand awareness among target audiences including system integrators end-users and consultants. The Global VS&A Marketing team oversees all aspects of elevating and driving growth for Avigilon and Pelco businesses as a part of the broader Motorola Solutions ecosystem.

Job Description

Motorola Solutions is looking for an experienced product marketing manager to help manage and grow our ecosystem products portfolio and the Avigilon Developer Community (ADC). The ADC is our flourishing technology partner program with a network of 1500 technology partners and 500 integrations.

As the product marketer you will oversee the positioning messaging and go-to-market strategy to drive awareness and adoption of our ecosystem products while expanding our ADC and amplifying the value of partner integrations. This includes bringing new ecosystem products and features to market implementing creative ideas to expand our ADC network creating marketing and sales enablement collateral supporting integrated campaigns and taking on other initiatives that push your portfolios and the VS&A business forward.

Who you are:

• A creative storyteller that can craft compelling marketing content that differentiates your solutions in the market

• An effective communicator that spans across writing and speaking. You can translate technical information into concise benefits that your target audience(s) value

• An excellent project manager that can own small tasks to big initiatives from start to finish in a fast-paced deadline-oriented environment

• Extremely organized and detail-oriented with a high level of proactivity and excellent follow-up skills

• A natural problem solver that can adapt to shifting priorities moving deadlines and navigate ambiguity

• You can admit mistakes and have the ability to learn from them and move forward

• You are comfortable interacting with different levels of management and building cross-functional relationships

What you will be doing:

• Partner with product managers to be the voice of the customer by understanding market needs and target audiences for ecosystem products ADC and integrations and translating them into differentiated positioning and messaging

• Act as the VS&A product marketing representative in broader Motorola Solutions ecosystem marketing meetings ensuring visibility and alignment across portfolios

• Collaborate with the Motorola Solutions marketing team to craft and evolve collateral that supports our Solving for safer narrative and ensure VS&A is represented cohesively and accurately in broader ecosystem materials

• Lead go-to-market strategy and execution for new ecosystem products ADC and integrations owning everything from crafting buyer personas and messaging to developing launch content and enablement tools

• Create compelling marketing collateral and content including emails videos social media posts brochures web pages presentations and more for internal sales team channel partners and end users

• Support sales and channel enablement by developing tool kits training and content that helps teams effectively position and promote our ecosystem products ADC and integrations

• Work with the integrated marketing team to develop and execute marketing campaigns to increase awareness and drive demand for our ecosystem products ADC and integrations

• Manage the ADCs online presence including website content partner directory updates and onboarding materials

• Gather and analyze insights from partners end users and sales through market research interviews and segmentation analytics to optimize our technology partner program strategy

Qualifications:

• Bachelors degree focused in marketing communications business or a related field preferred

• 5 years of product marketing experience B2B preferred

• Experience working with a combined hardware/software cloud (SaaS) solution and/or integrations a plus

• Proficiency with webinar hosting platforms preferred: Zoom Webinar GoToWebinar etc.

• Proficiency with marketing automation tools preferred: Hubspot Eloqua etc.

Target Base Salary Range: $70000 -$100000 CAD

Consistent with Motorola Solutions values and applicable law we provide the following information to promote pay transparency and equity. Pay within this range varies and depends on job-related knowledge skills and experience. The actual offer will be based on the individual candidate.

#LI-MM1

Basic Requirements

• Bachelors degree
• 5 years of product marketing experience

Travel Requirements

10-25%

Relocation Provided

None

Position Type

Experienced

Referral Payment Plan

No

EEO Statement

Motorola Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race color religion or belief sex sexual orientation gender identity national origin disability veteran status or any other legally-protected characteristic.

We are proud of our people-first and community-focused culture empowering every Motorolan to be their most authentic self and to do their best work to deliver on the promise of a safer world. If youd like to join our team but feel that you dont quite meet all of the preferred skills wed still love to hear why you think youd be a great addition to our team.

Were committed to providing an inclusive and accessible recruiting experience for candidates with disabilities or other physical or mental health conditions. To request an accommodation please complete thisReasonable Accommodations Formso we can assist you.

Motorola Solutions adopte favorise et promeut les principes de diversit dquit et dinclusion. Nous encourageons et accueillons les candidatures de toutes les personnes qualifies quelles que soient leur race origines ethnique religion ou croyance orientation sexuelle identit et expression sexuelle statut danciens combattants ou tout autre statut protg par la Loi.

Nous sommes fiers de notre culture axe sur les personnes et les communauts encourageant ainsi chaque Motorolan dtre la version la plus authentique de lui-mme dans ses responsabilits afin de tenir la promesse dun monde plus scuritaire.

Si vous souhaitez vous joindre notre communaut mais croyez que vous ne possdez pas toutes les exigences requises pour le poste convoit nous aimerions tout de mme connatre les raisons pour lesquelles vous pensez tre un excellent candidat pour notre quipe.

Nous offrons galement des mesures dadaptation pendant toutes les tapes du processus dembauche afin de favoriser linclusion des personnes vivant avec un handicap physique et/ou mental. Pour demander un amnagement veuillez remplir ce formulaire damnagement raisonnable afin que nous puissions vous aider.