drjobs Brand Manager NIVEA Baltics

Brand Manager NIVEA Baltics

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1 Vacancy
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Job Location drjobs

Riga - Latvia

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Your Tasks

  • AsBrand Manager NIVEA Baltics you will execute the marketing strategy and plans for therespective categories ensuring the delivery of agreed category targets across all three Balticcountries
  • Within the global and regional framework and based on consumer insights and commercialdata you will co-create the local marketing activation plan for the respective categories in theBaltics includingassortment steering(launches relaunches and gap closing) as well asATL &BTL programs
  • You willown and managethe respective category budget allocating investments in line withthe local strategy and within regional guidelines
  • You will oversee the adaptation of global and regional marketing materials including productartworks product labels and marketing communication assets
  • You will monitor analyze and optimize category performance based on external (Nielsen) andinternal data to enhance strategic decision-making
  • You will work closely with theBaltics commercial teamto ensure cross-functional alignmentand effective brand performance management throughout the year
  • You will collaborate closely with theEastern Europe Marketing Teamto ensure adherence tothe global and regional brand category strategy and execution

Your Profile

  • 4 years of experience in Marketing(FMCG experience preferred; cosmetics/beauty industryexperience is a plus)
  • Experience usingNielsen (extracting data building reports analyzing and providing actionableinsights)
  • Knowledge ofproduct preparationfor the market includingmanagement of labels andartwork preparation with sensitivity to category language
  • Experience in adaptingmedia campaigns(adapting international campaigns to local markets)
  • Knowledge and experience indigital planning including an understanding of keydigital KPIsand trends
  • Knowledge and experience in TV planning including an understanding of keyTV KPIsand theability to critically evaluate TV plans
  • Strong presentation skills frombuildinga presentation todelivering it effectively to various audiences and for different goals
  • Experience and knowledge incategory managementto contribute to category growth plans
  • Results-driven and performance-oriented team playerwith an entrepreneurial mindset and ahigh sense of responsibility
  • Native Latvian speakerfluent in Russian and English
  • Availability to work in Riga

Required Experience:

Manager

Employment Type

Full-Time

Company Industry

About Company

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