Sr. Associate, Vision Care Product/Brand Marketing - Downstream - OTC
Sr. Associate, Vision Care Product/Brand Marketing - Downstream - OTC
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1 Vacancy
Job Description
At Alcon were passionate about enhancing sight and helping people see brilliantly. With more than 25000 associates we innovate fearlessly champion progress and act swiftly to impact global eye health. We foster an inclusive culture recognizing your contributions and offering opportunities to grow your career like never before. Together we make a difference in the lives of our patients and customers. Are you ready to join us
This role is part of Alcons OTC Marketing function a team that provides access to products across all channels including through traditional Marketing strategies event planning and professional education.
As an Assistant Brand Manager you will partner with the brand managers in the planning crafting and implementation of marketing and promotional materials for our category leading OTC brands ensuring delivery against sales and market share targets. This role will focus mainly on Shopper/Retailer and Professional Marketing activities.
A typical day could include:
- Working with brand managers trade team sales partners advertising agencies and cross-functional partners to develop and implement promotional plans.
- Conducting brand performance tracking identifying key drivers and indicated actions. Looking into ad hoc analysis work such as return on investment analysis and customer targeting analysis.
- Strategic project leadership under the supervision of brand management owning from insight mining to briefing and delivering final execution.
- Coordinating execution of marketing activities that could include retail assets social media website digital displays professional media/publications and sales materials preparation
- Leading brand projects through the material approval process and the review committee
- Monitoring business performance sales results market share and creating materials to share results with leadership
- Leading the Marketing Budget process for assigned brand team
- Monitor and control brand budgets forecasts and expenses utilizing the marketing mix to evaluate cost-effectiveness and results
What youll bring to alcon:
- Bachelors Degree or Equivalent years of directly related experience (or high school 10 yrs; Assoc.6 yrs; M.S.0 yrs).
- The ability to fluently read write understand and communicate in English.
- 2 Years of Relevant Experience
Preferred Experience and Skills:
- Strong project management skills with proven track record to maintain project timelines.
- CPG or Shopper experience preferred
- Ability to collaborate well and lead cross-functional teams to achieve goals and meet objectives.
- Strong analytical skills and ability to translate insights into recommended actions.
- Strategic thinker adept at identifying growth opportunities and performing with excellence.
- Operates with sense of urgency and ownership.
- Related experience in marketing/advertising
How you can thrive at Alcon:
- Benefit from working in a highly collaborative environment.
- Join Alcons mission to provide premier innovative solutions to improve sight enhance lives and grow your career.
- Alcon provides robust benefits package including health life retirement flexible time off and much more!
ATTENTION: Current Alcon Employee/Contingent Worker
If you are currently an active employee/contingent worker at Alcon please click the appropriate link below to apply on the Internal Career site.
Find Jobs for Contingent Worker
Alcon is an Equal Opportunity Employer and participates in E-Verify. Alcon takes pride in maintaining a diverse environment and our policies are not to discriminate in recruitment hiring training promotion or other employment practices for reasons of race color religion gender national origin age sexual orientation gender identity marital or veteran status disability or any other legally protected status. Alcon is also committed to working with and providing reasonable accommodation to individuals with disabilities. If because of a medical condition or disability you need a reasonable accommodation for any part of the application process or in order to perform the essential functions of a position please send an email to and let us know the nature of your request and your contact information.
Required Experience:
Senior IC
Employment Type
Full-Time
