Senior Employer Brand Marketing Manager - Americas
Senior Employer Brand Marketing Manager - Americas
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1 Vacancy
Job Description
Datadogs Employer Brand Marketing (EBM) team is a collaborative group of content creators growth marketers and event strategists working to attract top talent around the globe. Were looking for an organized and creative Senior Employer Brand Manager to lead our talent brand identity and growth efforts across the Americas.
This role is ideal for a seasoned marketer who knows how to build a trusted employer brand whether thats launching campaigns in new markets managing employer reputation or scaling organic and paid media efforts. Youll work closely with our global Employer Brand teamincluding our Growth Marketing Lead regional Employer Brand Managers and Events teamto increase awareness and engagement among engineering and sales talent in AMER.
The Senior Employer Brand Manager will be responsible for building and executing an employer brand roadmap with a focus on brand and content. Youll lead integrated multi-platform campaigns and collaborate closely with our People Creative and Corporate Marketing teams. Leveraging data insights and best practices youll build plans and execute campaigns and content to reach and engage technical and business talent generate qualified leads and drive measurable results for the business.
At Datadog we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them.
What Youll Do:
- Develop and execute strategies to build awareness and affinity for Datadog as an employer among engineering and sales audiences.
- Partner with cross-functional teams to align employer brand efforts with the broader people and talent strategy.
- Lead the planning execution and optimization of integrated campaigns across organic and paid social blog website and CRM content paid program employee advocacy and more.
- Create content and assets tailored to specific candidate personas and platforms.
- Highlight authentic employee stories and culture through compelling storytelling.
- Use data to assess performance measure impact on sentiment and hiring outcomes and optimize future efforts.
- Drive collaboration across internal teams to ensure consistency in EBM initiatives across AMER and emerging markets.
- Maintain clear and organized documentation (budgets OKRs roadmaps reporting).
- Build regular reports to communicate impact insights and learnings.
Who You Are:
- 7 years of global integrated marketing experience including 1 years focused on Employer Brand Marketing.
- Youre both a planner and a do-er: comfortable setting strategy and rolling up your sleeves to execute.
- Proven ability to shape and grow an employer brand especially for technical and sales talent.
- An excellent writer able to craft engaging on-brand content across platforms. Bonus: experience with tools like Canva Adobe Express or similar.
- Comfortable managing and optimizing multiple concurrent campaigns adapting messaging for different audiences and channels.
- Ability to develop compelling targeted messaging and recruiter talk tracks that resonate with passive and active candidates.
- You use insights to drive decisions and youre quick to adapt when the data tells you to shift course.
- You can take a project from idea to execution independently managing everything from research to analysis.
- A collaborative teammate with a bias for action and a passion for authentic human storytelling.
A day in the life:
You might start your morning reviewing performance metrics from a recently launched social campaign checking whats resonating and identifying opportunities to optimize. Next youre meeting with Recruiting to get a detailed brief on hiring needs in a new market asking smart questions to shape your go-to-market approach.
After lunch youre editing a blog post that spotlights a senior engineers unique career path then jumping on a sync with the global Employer Brand team to align on campaign timelines. You close out the day experimenting with new social formats to tell our story in fresh ways.
Every day youll balance strategy and execution crafting meaningful narratives and driving measurable impact.
Datadog values people from all walks of life. We understand not everyone will meet all the above qualifications on day one. Thats okay. If youre passionate about technology and want to grow your skills we encourage you to apply.
Benefits and Growth:
- New hire stock equity (RSUs) and employee stock purchase plan (ESPP)
- Continuous professional development product training and career pathing
- Intradepartmental mentor and buddy program for in-house networking
- An inclusive company culture ability to join our Community Guilds (Datadog employee resource groups)
- Access to Inclusion Talks our internal panel discussions
- Free global mental health benefits for employees and dependents age 6
- Competitive global benefits
Benefits and Growth listed above may vary based on the country of your employment and the nature of your employment with Datadog.
Required Experience:
Manager
Employment Type
Full Time
