Sr. Director, US Marketing, Organized Customers
Sr. Director, US Marketing, Organized Customers
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1 Vacancy
Job Description
The Role
Moderna is seeking a Sr. Director Organized Customer to lead strategic initiatives within the IDN channel while ensuring robust engagement with Healthcare Providers (HCPs). This role is critical in driving meaningful partnerships with Integrated Delivery Networks and Public Health Entities and aligning Modernas vaccine portfolio with healthcare providers needs to improve patient outcomes and strengthen public health initiatives.
This position requires a strategic thinker with a proven track record in IDN and HCP engagement multi-channel marketing expertise and the ability to execute with excellence across a complex healthcare ecosystem.
Heres What Youll Do
Act as Modernas strategic expert for IDNs and HCPs crafting and implementing integrated engagement strategies that align with commercial objectives and customer needs.
Provide mentorship and leadership to marketing team members fostering a high-performing and innovative environment
Develop and execute comprehensive marketing strategies for the Organized Customer Segment targeting Integrated Delivery Networks (IDNs) Health Systems Public Health entities Group Purchasing Organizations (GPOs) and Physician Buying Groups (PBGs).
Design and execute tailored strategies to drive vaccine adoption and awareness through IDNs while ensuring that HCP-focused initiatives are aligned with overarching goals.
Craft and communicate compelling value propositions for the Moderna portfolio that align with the goals and objectives of IDNs health systems and public health organizations.
Develop comprehensive customer-centric engagement plans that leverage insights data and multi-channel tactics to reach and influence HCPs effectively.
Lead collaboration with global and regional teams to create core campaigns for IDNs and HCPs ensuring seamless integration across digital traditional and direct communication channels.
Provide actionable insights and guidance to field teams for effective execution of HCP and IDN strategies including training and best-in-class resources for customer interactions.
Lead cross-functional collaboration with field sales leadership global marketing medical affairs market access and regulatory teams to ensure alignment and compliance in all customer engagement activities.
Analyze IDN Public Sector HCP engagement metrics to refine strategies optimize resource allocation and achieve measurable outcomes.
Serve as a key liaison between Moderna and HCP stakeholders advocating for their needs within the organization and ensuring alignment with Modernas strategic goals.
Oversee the marketing budget for the Organized Customer Segment ensuring efficient resource allocation to maximize ROI.
Ensure all activities meet Compliance Legal and Regulatory requirements while delivering the highest quality standards.
Additional duties as may be assigned from time to time
Heres What Youll Need (Minimum Qualifications)
Bachelors degree required.
A minimum of 12 years of experience in pharmaceutical/vaccine strategic marketing customer engagement or sales with a focus on IDNs HCPs or other organized customers.
Heres What Youll Bring to the Table (Preferred Qualifications)
Extensive knowledge of the IDN and HCP landscape including their financial models operational structures and decision-making processes.
Experience designing and implementing customer-centric strategies that drive engagement across IDNs and HCPs.
Strong understanding of vaccines and infectious diseases with an ability to communicate complex scientific concepts to diverse audiences.
Demonstrated ability to build and maintain high-impact relationships with senior leaders in IDNs and HCPs influencing system-wide healthcare initiatives.
Expertise in developing multi-channel strategies that incorporate digital traditional and innovative outreach techniques tailored to IDNs and HCPs.
Proven success in navigating complex organizational dynamics and achieving buy-in from cross-functional stakeholders.
Exceptional project management skills capable of balancing multiple priorities and delivering results in a fast-paced environment.
Strategic thinker with strong analytical skills to translate data insights into actionable strategies.
Collaborative and influential leader skilled at driving alignment and motivating cross-functional teams to achieve shared goals.
Entrepreneurial mindset with a passion for improving healthcare delivery and patient outcomes through innovation.
A desire to make an impact as part of a high-growth transformational company that is Bold Relentless Curious and Collaborative.
At Moderna we believe that when you feel your best you can do your best work. Thats why our US benefits and global well-being resources are designed to support youat work at home and everywhere in between.
- Best-in-class healthcare coverage plus a suite of voluntary benefit programs to support your unique needs
- A holistic approach to well-being with access to fitness mindfulness and mental health support
- Lifestyle Spending Accounts to personalize your well-being journey
- Family planning and adoption benefits
- Generous paid time off including vacation volunteer days sabbatical global recharge days and a discretionary year-end shutdown
- Savings and investment opportunities
- Location-specific perks and extras
About Moderna
Since our founding in 2010 we have aspired to build the leading mRNA technology platform the infrastructure to reimagine how medicines are created and delivered and a world-class team. We believe in giving our people a platform to change medicine and an opportunity to change the world.
By living our mission values and mindsets every day our people are the driving force behind our scientific progress and our culture. Together we are creating a culture of belonging and building an organization that cares deeply for our patients our employees the environment and our communities.
We are proud to have been recognized as a Science Magazine Top Biopharma Employer a Fast Company Best Workplace for Innovators and a Great Place to Work in the U.S.
If you want to make a difference and join a team that is changing the future of medicine we invite you to visit to learn more about our current opportunities.
Our Working Model
As we build our company we have always believed an in-person culture is critical to our success. Moderna champions the significant benefits of in-office collaboration by embracing a 70/30 work model. This 70% in-office structure helps to foster a culture rich in innovation teamwork and direct mentorship. Join us in shaping a world where every interaction is an opportunity to learn contribute and make a meaningful impact.
Moderna is a smoke-free alcohol-free and drug-free work environment.
Equal Opportunities
Moderna is committed to equal employment opportunity and non-discrimination for all employees and qualified applicants without regard to a persons race color sex gender identity or expression age religion national origin ancestry or citizenship ethnicity disability military or protected veteran status genetic information sexual orientation marital or familial status or any other personal characteristic protected under applicable is a place where everyone can grow. If you meet the Basic Qualifications for the role and you would be excited to contribute to our mission every day please apply!
Moderna is an E-Verify Employer in the United States. We consider qualified applicants regardless of criminal histories consistent with legal requirements.
Accommodations
Were focused on attracting retaining developing and advancing our employees. By cultivating a workplace that values diverse experiences backgrounds and ideas we create an environment where every employee can contribute their best.
Moderna is committed to offering reasonable accommodations to qualified job applicants with disabilities. Any applicant requiring an accommodation in connection with the hiring process and/or to perform the essential functions of the position for which the applicant has applied should contact the Accommodations team at .
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Required Experience:
Director
Employment Type
Full-Time
