Director of Technical Product Marketing
Director of Technical Product Marketing
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Salary Not Disclosed
1 Vacancy
Job Description
This position reports to the Vice President of Product Marketing for the ServiceNow Platform.
We are looking for a leader who combines deep technical expertise with a passion for storytelling and technical marketing.
This position will lead a team of talented demo engineers and technical product marketers on a mission to build world class product demonstrations showcasing the power of the ServiceNow AI Platform. Success is measured on the teams ability to bring our top customer stories to life to support our global marketing campaigns top customer deals launch events and press engagements.
You will partner closely with global marketing product management sales solution consulting and our ecosystem to position ServiceNow as the leader across multiple product categories through innovative product demos showcasing our AI Platforms product capabilities and roadmap. Your team will also directly contribute to generating and accelerating pipeline and increasing customer adoption. While we are enjoying rapid growth we believe a driven individual with a passion for the craft of product demonstrations and a deep interest in the rapid advancements in enterprise AI can accelerate our growth and market leadership even further.
Your impact will rely on your competitive understanding the market and ability to build a world class team of technical product marketers with relationships across product sales marketing and our ecosystem.
What you get to do in this role:
- Lead develop and grow a team of technical product marketers building demos on the ServiceNow AI Platform.
- Bring our top customer stories to life through high-profile visionary demos used in our conference keynotes and Executive Briefing Center customer meetings.
- Build demos to support full funnel marketing campaigns including product screenshots and demos used in ServiceNow TV commercials.
- Build and progress pipeline with technical demonstrations attached to top sales plays highlighting our competitive differentiation.
- Support product launches and release marketing with market moving product demonstrations.
Qualifications :
To be successful in this role you have:
- Bachelors degree technical degree preferred.
- 8 years in technical product marketing sales engineering product management or solution consulting
- Strong ability to inspire and coach with a proven record of accomplishment of hiring managing and leading high-performance teams.
- Proven technical and marketing skills including the ability to customize solutions facilitate product demonstrations and effectively communicate value propositions and key differentiators
- Demonstrated ability to work across functions within and outside of Marketing building relationships to drive results.
- Deep curiosity on AI led business transformation and the future of agentic platforms.
- Experience building public-facing presentations with high attention to detail for marketing events sales organizations or executive presentations.
- Some experience with JavaScript HTML CSS iOS APIs Apex Java (some mix) or design tools such as Figma.
For positions in this location we offer a base pay of $189100 - $331000 plus equity (when applicable) variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline and individual total compensation will vary based on factors such as qualifications skill level competencies and work location. We also offer health plans including flexible spending accounts a 401(k) Plan with company match ESPP matching donations a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.
Additional Information :
Work Personas
We approach our distributed world of work with flexibility and trust. Work personas (flexible remote or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here.
Equal Opportunity Employer
ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color creed religion sex sexual orientation national origin or nationality ancestry age disability gender identity or expression marital status veteran status or any other category protected by law. In addition all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.
Accommodations
We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process or are unable to use this online application and need an alternative method to apply please contact for assistance.
Export Control Regulations
For positions requiring access to controlled technology subject to export control regulations including the U.S. Export Administration Regulations (EAR) ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.
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Remote Work :
Yes
Employment Type :
Full-time
Employment Type
Remote
