Senior Manager, Online Trading

We are looking for a strategic and hands-on Senior Manager Online Trading to drive the performance and customer experience of our online stores. Based in our Dublin office this person will own day-to-day site management with a strong focus on developing and implementing site merchandising strategies optimizing product presentation site content planning and optimization of the online store shopper funnel in a way that inspires educates and drives conversion.

This role is ideal for someone who thrives in a global data-informed environment and wants to lead high-impact initiatives while managing and mentoring a small talented team of site merchandisers based in Manila. Youll bring your deep site merchandising and digital operations experience preferably from working with or at global retailers and help elevate our customer experience across multiple markets and seasons.

This full-time position reports to the VP of eCommerce and is located in Dublin Ireland. This role is expected to work in a hybrid model which includes three days in-office. This role will require occasional travel to the US and/or Philippines including a 3-4 week onboarding period in Balsams Redwood City CA headquarters.

To ensure sufficient overlap with functional and cross-functional team members globally some flexibility with this roles regular work schedule will be required. Most of our teams have overlap with early morning and/or early evening PST. Specific scheduling needs for this role will be discussed in the initial interview.

What youll do:

Site Experience & Merchandising

• Lead and execute the end-to-end site merchandising strategy across multiple Balsam Hill ecommerce sites ensuring alignment with business priorities product launches and promotional campaigns.
• Own and optimize category page layouts product detail pages (PDPs) navigation search filtering and cross-sell strategies to drive conversion and engagement.
• Partner with Creative Product Merchandising and Marketing teams to ensure content and storytelling aligns with seasonal themes campaign goals and brand tone.

Operations & Execution

• Manage the site production calendar to ensure timely updates for new products campaigns and seasonal content.
• Lead the QA process for site updates and functionality across devices and regions ensuring accuracy and seamless customer experiences.
• Collaborate with Tech/Product/UIUX teams on site improvements and platform enhancements.

Team Leadership & Development

• Manage and mentor a team of 12 site merchandisers based in Manila supporting their growth and enabling high-quality execution at scale.
• Build clear processes and documentation to drive efficiency and consistency across time zones.
• Foster a culture of ownership and initiative empowering the team to contribute their best

Analytics & Optimization

• Monitor site performance using tools like Google Analytics heatmaps and A/B testing platforms identifying opportunities to improve conversion rates reduce bounce and elevate engagement.
• Track KPIs and generate insights to inform optimization decisions report to stakeholders and drive strategic improvements.
• Present findings to the Executive Team and cross functional stakeholders crafting the overarching story from various data points combined with industry experience to influence cross functional decision making
• Use data & analytics to understand customer purchase patterns and friction points and leverage these insights to tailor site content and shopper journey

What you bring to the table:

• 11 years of experience in Site Merchandising Online Trading or similar with deep site experience expertise; at least 2 years managing people or leading teams.
• Background working in or with global retail or DTC brands managing multiple markets and product assortments.
• Strong presenter who can confidently tell a story through analytics & performance data communicating clearly and with an ability to influence across functions and various levels
• Proven ability to execute site updates QA changes and troubleshoot issues across ecommerce technology tools (CMS Personalization Search & Browse etc)
• A customer-centric mindset with an eye for detail usability and visual presentation.
• Strong project management skills with the ability to juggle multiple timelines and stakeholders.
• Collaborative entrepreneurial and energized by delivering joyful digital experiences.
• Bachelors Degree or higher in Merchandising Economics General Business Management or equivalent

About Us: Balsam Brands is a global omnichannel retailer with roots in holiday and home dcor. We strive for excellence in everything we do and present a unique opportunity for those seeking to have a meaningful impact in a people-first company that values relationship building authenticity and doing the right thing. We have steadily growing teams in Boise the Bay Area Dublin the Philippines Canada and Mexico.  

The companys mission is to create joy together. We empower our team and partners to love what they do provide products and experiences that inspire meaningful moments with family and friends and give back to our families and communities in impactful ways. When you join Balsam Brands youll find a culture of caring people doing challenging work and building a welcoming workplace.

• Check out our flagship brand Balsam Hill:
• Balsam Brands in Forbes:  Brands on LinkedIn:  Balsam Brands we strive to offer a competitive compensation and benefits package. For permanent full-time team members this includes:
  • Competitive compensation including a cash-based incentive plan
  • Company contributions toward private healthcare coverage
  • Company pension and employer contributions
  • Paid holidays annual shutdown week PTO and volunteer time-off (VTO) packages
  • Annual continuous learning benefit up to 1100 per person per fiscal year
  • Up to 300 flexible reimbursement to support setup of new team members work-from-home environment
  • Access to mental health and wellness perks
  • Parking and transit employer contributions

  At Balsam Brands we strive to build a diverse equitable and inclusive team to fulfill our purpose to create joy together. The Company is an equal opportunity employer and makes employment decisions on the basis of merit. In accordance with applicable law the Company prohibits discrimination based on race gender religion civil status family status age disability sexual orientation membership of the Traveller community or any other consideration protected by applicable laws. The Company fully endorses a working environment that is free from discrimination harassment sexual harassment workplace bullying and/or victimization. The Company is committed to compliance with all relevant and applicable provisions of the Employment Equality Acts 1998-2015 with regard to providing equal employment opportunities to disabled applicants or employees. The Company will provide such employees and applicants with reasonable accommodations which are required by law in order to perform the essential functions of the job provided that such reasonable accommodation does not result in excessive or disproportionate cost to the Company.

  #LI-Hybrid

  
  

  Remote Work :

  No

  
  

  Employment Type :

  Full-time