Sr. Market Development Manager, Digital PCR & qPCR Ecosystem & Channels

Work Schedule

Environmental Conditions

Job Description

As part of the Thermo Fisher Scientific team youll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier cleaner and safer. We provide our global teams with the resources needed to achieve individual career goals while helping to take science a step beyond by developing solutions for some of the worlds toughest challenges like protecting the environment making sure our food is safe or helping find cures for cancer.

Discover Impactful Work

We are seeking a Sr. Market Development Manager to lead our digital PCR and qPCR ecosystem & channel global market development driving marketing efforts and expanding market presence.This position is site based in Carlsbad or South San Francisco.

A Day in the Life

• Develop strategic multi-channel coordinated marketing plans for digital PCR and qPCR including customer segmentation competitor analysis business trends market opportunities and staging and pacing of marketing tactical programs

• Lead the creation of messaging and content for dPCR and qPCR workflows in academic translational clinical biotech and pharma research

• Find cultivate and maintain customer advocates and identify collaboration opportunities to drive application content development; leverage partners to champion our solutions

• Develop and implement engaging strategies to drive measurable outcomes for new and/or existing products

• Develop strategy and build programs to expand our qPCR consumables presence and growth through channel partners (e.g. Fisher Scientific local distributors)

• Collaborate and ensure alignment of marketing plans among Product Management Regional Market Development Partners Channel Partners Commercial Leaders and other partners

• Work with both internal and external partners to produce creative content for different marketing channels.

• Maintain campaign metrics dashboards to measure the efficiency of marketing activities

• Maintain knowledge of the trends and competitive academic translational and clinical research biotech/pharma research or other assigned markets

• Partner with Product Management Regional Marketing Managers and Channel Managers to develop and deliver sales training and support materials

• Manage marketing budgets and optimize the promotional mix to yield a high return on investment

• Interact with varying levels of internal and external personnel including direct customer communication KOL engagement and management and public presentation

Keys to Success

Education

• Bachelor of Science or equivalent experience in Biology Molecular Biology Genetics or other life science is preferred.

• A degree or equivalent experience in Marketing Communications or Business with previous work experience in biotechnology medical devices or pharmaceutical industry is also acceptable.

• Ph.D. or equivalent experience MS and/or MBA are desirable.

Experience

• 5-7 years of proven hands-on experience in marketing roles of growing scope and responsibility in the genomics molecular biology or molecular diagnostic arenas

• Digital PCR marketing technical and/or commercial experience is highly preferred.

• Experienced in developing and delivering presentations and trainings for diverse audiences including sales teams and customers.

Knowledge Skills and Abilities

• Self-starter with a proven track record in global matrix environments managing expectations of multiple partners.

• Excellent written and verbal communication including presentations to senior leadership and large audiences.

• Skilled in running global marketing projects with strong attention to detail.

• Adept at building and maintaining relationships with customers and key opinion leaders.

• Strong creative intuition on design and messaging with the ability to learn and improve from past campaigns.

• Capable of managing project scope budget and schedule to ensure timely completion.

• Willing to travel up to 25% domestically and internationally.

Benefits

We offer competitive remuneration annual incentive plan bonus healthcare and a range of employee benefits. Thermo Fisher Scientific offers employment with an innovative forward-thinking organization and outstanding career and development prospects. We offer an exciting company culture that stands for integrity intensity involvement and innovation!

Compensation and Benefits

This position may also be eligible to receive a variable annual bonus based on company team and/or individual performance results in accordance with company policy. We offer a comprehensive Total Rewards package that our U.S. colleagues and their families can count on which includes:

• A choice of national medical and dental plans and a national vision plan including health incentive programs

• Employee assistance and family support programs including commuter benefits and tuition reimbursement

• At least 120 hours paid time off (PTO) 10 paid holidays annually paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave) accident and life insurance and short- and long-term disability in accordance with company policy

• Retirement and savings programs such as our competitive 401(k) U.S. retirement savings plan

• Employees Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discount

For more information on our benefits please visit: Experience:

Manager