drjobs Principal, Int'l Movies Research, Consumer Insights, Film

Principal, Int'l Movies Research, Consumer Insights, Film

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1 Vacancy
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Job Location drjobs

Culver City - USA

Yearly Salary drjobs

$ 127600 - 223400

Vacancy

1 Vacancy

Job Description

Amazon MGM Studios is seeking a Principal International Movies Insights leader to drive our global theatrical strategy through data-driven consumer research and insights. This senior role will develop and own an international movies research program that shapes decisions across our global film portfolio working closely with creative teams executives and worldwide stakeholders. The ideal candidate will bring 10 years of entertainment industry research experience and deep expertise in both qualitative and quantitative methodologies across multiple markets. This position offers the unique opportunity to build and scale new research frameworks that will directly impact major film investments creative development and marketing strategies for some of entertainments biggest franchises and IP.

Key job responsibilities
Lead global theatrical consumer insights initiatives including on-location research focus groups and research screenings across international markets

Design and execute film testing methodologies to evaluate audience reactions throughout the production lifecycle - from concepts to final cuts - providing actionable insights to creative teams and executives

Oversee testing of marketing materials and campaign effectiveness across multiple territories ensuring creative strategies align with local audience preferences and market dynamics

Conduct comprehensive franchise brand studies to assess brand health audience engagement and growth opportunities across global markets

Develop and implement advanced analytics frameworks utilizing emerging research tools including AI and machine learning to extract meaningful insights

Drive vendor selection RFP processes and negotiate global research partnerships across multiple markets

Collaborate with senior executives and worldwide Consumer Insights counterparts to integrate research findings into high-level decision-making processes

Create and deliver compelling presentations and reports for C-level executives and key stakeholders

Foster strong relationships with regional teams to ensure cohesive global research strategies

Stay current with emerging research methodologies and entertainment industry trends to maintain best-in-class insights practices

- 10 years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience communicating results to senior leadership
- Experience building executing and scaling cross-functional marketing programs
- Experience driving direction and alignment with cross-functional teams
- Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
- Bachelors degree

- Experience working cross-functionally and driving decision making among stakeholders with competing goals
- Experience with various types of research methodologies is key including quant qual 1P & 3P data trend analysis & forecasting etc.

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $127600/year in our lowest geographic market up to $223400/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity sign-on payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit
This position will remain posted until filled. Applicants should apply via our internal or external career site.

Employment Type

Full-Time

Department / Functional Area

Marketing

About Company

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