Senior Digital Delivery Specialist (Fixed Term Contract) - (IGT1 Lanka: Sitecore)
Senior Digital Delivery Specialist (Fixed Term Contract) - (IGT1 Lanka: Sitecore)
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Job Description
About the role:
We are seeking a Senior Digital Delivery Specialist to join our Sitecore team on a fixed term contract. In this role you will collaborate with corporate field product and partner marketing teams to implement and execute their content and marketing requests on our main site.
As the local representative of the team you will work with highly skilled marketers and have the opportunity to contribute creative ideas suggest improvements and optimize campaign performance. We value self-development and continuous learningyour journey will begin with a structured training program to equip you with the necessary tools and confidence for success.
Key Responsibilities:
- Campaign Execution & Optimization Implement and optimize digital marketing campaigns across various channels including email paid media and search engines ensuring alignment with business goals.
- Content Management Publish and update engaging digital content (e.g. blog posts landing pages event pages emails) tailored to the target audience ensuring consistency in messaging and branding.
- A/B Testing & Performance Analysis Conduct A/B tests to measure campaign effectiveness and leverage data-driven insights to enhance performance.
- Marketing Automation Utilize marketing automation tools (e.g. Marketo HubSpot Pardot) to streamline workflows and improve campaign efficiency.
- Cross-Team Collaboration Work closely with product sales design and IT teams to align marketing initiatives with broader business objectives.
- Project Management Monitor project timelines ensure deliverables are met and manage competing priorities efficiently.
- Email Marketing Design execute and analyze email marketing campaigns incorporating segmentation personalization and automation strategies to maximize engagement.
- Compliance & Quality Control Ensure all marketing activities comply with GDPR CAN-SPAM and other relevant regulations maintaining high-quality standards.
- Design & Creative Support Coordinate with graphic designers to develop visually appealing digital assets for campaigns.
- Event Promotion Support event marketing efforts through targeted digital campaigns to drive attendance and engagement.
Qualifications :
Preferred Skills and Experience:
- 5 years of experience in digital marketing with a proven track record in campaign execution and optimization.
- Strong understanding of website content management (CMS) SEO and online marketing best practices.
- Experience with marketing automation platforms (e.g. Marketo HubSpot Pardot) and email marketing strategies.
- Basic knowledge of HTML CSS and web technologies (a plus but not required).
- Excellent written and verbal communication skills with the ability to engage stakeholders effectively.
- Strong organizational and project management skills to handle multiple requests efficiently.
- Ability to work independently problem-solve creatively and adapt to fast-changing priorities.
- Proficiency in Photoshop or other basic design tools (preferred but not required).
- International mindset with a collaborative and customer-centric approach.
Why Join Us
- Opportunity to work with a global marketing team in a dynamic digital environment.
- Access to cutting-edge tools and technology to enhance your marketing expertise.
- A supportive learning-focused culture that encourages innovation and professional growth.
Additional Information :
#Li-Hybrid
Remote Work :
No
Employment Type :
Full-time
Employment Type
Full-time
