Staff Product Manager, Performance Ads

The Mobile Performance Ads team at Pinterest is responsible for building innovative advertising solutions that help app developers acquire high-value users at scale. We connect advertisers with millions of engaged Pinterest users through seamless privacy-centric ad experiences designed to drive measurable app engagement for advertisers. As mobile advertising grows rapidly were setting Pinterest apart by delivering transparent effective and performance-driven app ad offerings.

We are seeking an experienced product leader to guide the next phase of growth for Mobile Performance Ads at Pinterest.

As Staff Product Manager Performance Ads you will define build and scale our app advertising products across the Pinterest platform. Youll play a critical role shaping the product vision roadmap and cross-functional execution to empower advertisers to grow their mobile apps and drive real business outcomes with Pinterest.

What youll do:

• Define and drive the product vision strategy and roadmap for app performance (including ROAS optimization) aligning with Pinterests core business goals and advertisers growth objectives.
• Partner closely with engineering sales design ad operations partnerships and data science to deliver products that improve advertiser ROAS user experience and marketplace performance.
• Prioritize and manage the mobile performance ads roadmap balancing immediate optimizations with long-term innovation to sustain scalable high-performing ad products.
• Deeply understand the mobile app advertising ecosystemincluding attribution measurement fraud prevention app store dynamics and mobile user acquisition best practicesto inform product strategy and execution.
• Deliver intuitive tools actionable dashboards and advanced measurement capabilities for advertisers to launch optimize and scale app campaigns on Pinterest.
• Become the subject-matter expert for Mobile Performance at Pinterest analyzing performance data user flows and campaign effectiveness to drive continuous product improvement.
• Use data and analytics to drive product prioritization measure success and inform recommendations for future investmentsincluding leveraging AI and machine learning where impactful.
• Collaborate with designers to create compelling advertiser interfaces campaign management tools and insightful reporting experiences.
• Champion privacy-centric and user-first performance ad solutions keeping Pinterests high bar for user trust and experience at the center of your decision-making.

What were looking for:

• 7 years of Product Management experience with a proven track record of launching and scaling successful ROAS focused performance advertising products especially in app promotion or ad tech spaces.
• Experience building ML grounded optimization features that deliver scaled performance outcomes for advertisers; AI/ML product feature experience is a plus.
• Strong practical understanding of app ad technology and ecosystemincluding mobile measurement partners (MMPs) attribution frameworks (SKAdNetwork Privacy Sandbox) campaign optimization fraud detection and in-app event measurement.
• Familiarity with campaign workflow tools user experience design and automation for advertisers or internal operations.
• Direct experience partnering with mobile marketers/agencies MMPs attribution/tracking vendors or integrating with third-party mobile advertising and analytics platforms.
• Exceptional strategic thinking communication and collaboration skills with a data-driven approach to delivering clear business results.
• Demonstrated success working cross-functionally and influencing across organizational boundaries in fast-paced tech environments.
• Bachelors degree in a relevant discipline such as Computer Science Engineering Business or equivalent experience.

Relocation Statement:

• This position is not eligible for relocation assistance. Visit our PinFlex page to learn more about our working model.

In-Office Requirement Statement:

• We let the type of work you do guide the collaboration style. That means were not always working in an office but we continue to gather for key moments of collaboration and connection.
• This role will need to be in the office for in-person collaboration 1 time per week and therefore needs to be in a commutable distance from one of the following offices: San Francisco Palo Alto or Seattle.

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Required Experience:

Staff IC