Retail Lead (Mumbai)
A Retail Lead JD or job description typically focuses on driving sales and growth within the retail media solutions. The role involves acquiring new clients exceeding sales targets and building strong client relationships. The lead also needs a strong understanding of the retail media landscape digital advertising and data analysis.
Heres a more detailed breakdown:
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Sales and Business Development:
- Lead and drive sales for the retail media business focusing on demand-side clients (i.e. brands looking to advertise on retail platforms).
- Acquire and develop new client relationships.
- Exceed sales targets and quotas.
- Originate and manage sales leads.
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Retail Media Expertise:
- Possess a deep understanding of the retail media landscape including key players trends and technologies.
- Understand the digital advertising ecosystem including programmatic social and search advertising.
- Develop and execute retail media strategies to drive brand awareness customer engagement and revenue growth.
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Client Management:
- Build and maintain strong client relationships.
- Act as a point of contact for clients providing guidance and support.
- Collaborate with client services teams to ensure successful campaign execution.
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Data Analysis and Reporting:
- Analyze data to identify opportunities and track performance.
- Provide insights and recommendations to clients based on data analysis.
- Monitor industry changes and translate them into actionable recommendations.
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Leadership and Teamwork:
- Lead and mentor junior team members (if applicable).
- Collaborate effectively with cross-functional teams including client services marketing and technology.
Requirements:
- 8 10 years of experience in retail marketing and activation.
- Strong knowledge of retail trends shopper behavior and in-store technologies.
- Excellent project management and leadership skills.
- Proven ability to deliver measurable results in retail campaigns.
#Retail market#Brand activation#Retail campaigns#retail trends#retail media# advertising