drjobs Strategic Marketing Lead

Strategic Marketing Lead

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1 Vacancy
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Job Location drjobs

Birmingham - UK

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Are you ready to shape the future of AECOMs Marketing team

We are seeking a dynamic and experienced marketeer to join our Strategic Marketing team. This pivotal role will lead the development and execution of integrated marketing strategies that drive growth elevate brand presence and support high-impact initiatives across key sectors in Europe and India.

You will play a key role in identifying and activating growth opportunities leading cross-sector brand campaigns and flagship regional events and supporting the Head of Strategic Marketing in operational excellence and performance tracking. This is a high-visibility role requiring strategic thinking stakeholder engagement and hands-on campaign delivery.

Key Responsibilities

Strategic Marketing & Growth Activation

  • Lead the design and execution of strategic marketing campaigns aligned with business strategy priorities
  • Collaborate with Head of Strategic Marketing to identify and activate high-potential growth opportunities.
  • Develop and implement go-to-market strategies for new services and offerings.
  • Use SOSTAC or similar frameworks to structure campaign planning and execution.
  • Advocate for a client-centric and outside-in perspective supporting the Head of Strategic Marketing to continually embed this approach throughout the team and among business stakeholders.

Brand Campaigns & High-Impact Events

  • Lead the planning and delivery of high-investment cross-business brand events and related campaign activities.
  • Oversee event strategy logistics content and post-event engagement to ensure maximum ROI.
  • Partner with the content creative communications and digital teams to deliver integrated and compelling multi-channel campaigns.

Stakeholder Engagement & Collaboration

  • Build strong relationships with internal stakeholders including Client Account Managers Sector Leaders and Communications teams within region and globally.
  • Act as a strategic advisor to business leaders on marketing best practices and brand positioning.
  • Ensure alignment of regional marketing activities with global brand and messaging strategies.

Marketing Operations & Performance

  • Support the Head of Strategic Marketing in managing marketing operations including budget tracking reporting and governance.
  • Monitor and report on campaign performance using analytics tools; optimize based on insights.
  • Contribute to monthly marketing dashboards and ROI reporting for senior leadership.

Team Leadership & Development

  • Line management of at least one direct report and mentor marketers and contribute to a high-performing collaborative team culture.
  • Support the development and implementation of marketing processes and approval workflows.

Come grow with us.

We develop projects from concept through operation providing engineering and construction services for multiyear multimillion-dollar projects for major rail and transit agencies. Our specialists provide analytical and strategic expertise for every stage of a project.

And lets not forget about the perks at AECOM. Youll enjoy a range of core and personalised benefits designed to support your future and well-being customized to fit your lifestyle. Take advantage of career development opportunities our flexible hybrid working model to ensure a work-life balance that suits your lifestyle technical practice networks AECOM University and volunteering days.


Qualifications :

Ready to push the limits of whats possible

Heres what were looking for:

  • Bachelors degree in Marketing Business Communications or a related field.
  • Extensive experience in strategic marketing roles within a B2B environment or similar
  • Demonstrated success in developing and implementing high-impact marketing strategies that drive growth in complex competitive markets.
  • Ability to align regional strategies with global goals.
  • Strong client engagement skills with experience in building marketing initiatives that strengthen client relationships and drive sales.
  •  Strong leadership skills with a proven track record of working with diverse geographically dispersed teams alongside extensive experience collaborating with large groups of technical specialists.
  • Proficiency in using data analytics tools to track marketing performance with a strong focus on optimizing for ROI and results.
  • Skilled at identifying emerging trends and translating them into actionable strategies.
  • Thrives in a dynamic fast-paced environment with the ability to pivot and respond to shifting priorities.
  • Excellent verbal and written communication skills with the ability to inspire and influence stakeholders at all levels.
  • High degree of cultural awareness and respect particularly regarding the nuances of European and Indian markets.
  • Driven by achieving measurable outcomes and maximizing the impact of marketing investments.

We celebrate diversity including neurodiversity and believe it enriches our team. We welcome applications from all backgrounds and abilities. If you are an applicant with a disability that requires reasonable accommodation to complete the application process please contact us at 

At AECOM we value everyones unique contributions and perspectives. 

If you meet some of the requirements above or have transferable skills you believe would benefit us we would be delighted to hear from you!


Additional Information :

Interested in the role or curious about life at AECOM Follow us on LinkedIn Facebook Instagram and YouTube to explore our AECOM voices employee stories latest projects and much more!

#EVB

About AECOM

AECOM is the worlds trusted infrastructure consulting firm delivering professional services throughout the project lifecycle from advisory planning design and engineering to program and construction management. On projects spanning transportation buildings water new energy and the environment our public- and private-sector clients trust us to solve their most complex challenges. Our teams are driven by a common purpose to deliver a better world through our unrivaled technical and digital expertise a culture of equity diversity and inclusion and a commitment to environmental social and governance priorities. AECOM is a Fortune 500 firm and its Professional Services business had revenue of $14.4 billion in fiscal year 2023. See how we are delivering sustainable legacies for generations to come at and @AECOM.

Freedom to Grow in a World of Opportunity 

You will have the flexibility you need to do your best work with hybrid work options. Whether youre working from an AECOM office remote location or at a client site you will be working in a dynamic environment where your integrity entrepreneurial spirit and pioneering mindset are championed.

You will help us foster a safe and respectful workplace where we invite everyone to bring their whole selves to work using their unique talents backgrounds and expertise to create transformational outcomes for our clients.

AECOM provides a wide array of compensation benefits and well-being programs to meet the diverse needs of our employees and their families. Were the worlds trusted global infrastructure firm and were in this together your growth and success are ours too.

Join us and youll get all the benefits of being a part of a global publicly traded firm access to industry-leading technology and thinking and transformational work with big impact and work flexibility. As an Equal Opportunity Employer we believe in each persons potential and well help you reach yours.

We are a Disability Confident Employer and will offer an interview to applicants who have a disability or long-term condition who meet the minimum/essential criteria for the role. Please let us know using this email address   if you would like to apply through the Disability Confident Interview Scheme.

All your information will be kept confidential according to EEO guidelines.


Remote Work :

No


Employment Type :

Full-time

Employment Type

Full-time

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