Digital Marketing Manager

Cresta is on a mission to turn every customer conversation into a competitive advantage by unlocking the true potential of the contact center. Our platform combines the best of AI and human intelligence to help contact centers discover customer insights and behavioral best practices automate conversations and inefficient processes and empower every team member to work smarter and faster. Born from the prestigious Stanford AI lab Crestas co-founder and chairman is Sebastian Thrun the genius behind Google X Waymo Udacity and more. Our leadership also includes CEO Ping Wu the co-founder of Google Contact Center AI and Vertex AI platform & co-founder Tim Shi an early member of Open AI.

Weve assembled a world-class team of AI and ML experts go-to-market leaders and top-tier investors including Andreessen Horowitz Greylock Partners Sequoia and former AT&T CEO John Donovan. Our valued customers include brands like Intuit Cox Communications Hilton and Carmax and weve been recognized by Forbes and Bain Consulting as one of the top private AI companies in the world.

Join us on this thrilling journey to revolutionize the workforce with AI. The future of work is here and its at Cresta.

RESPONSIBILITIES

• Plan execute and optimize performance-driven campaigns across Google LinkedIn Bing etc.
• Own ad operations including targeting creative uploads conversion tracking and budget pacing
• Build and present performance reports partnering with Marketing Ops to ensure accurate data pipelines revenue attribution and actionable insights
• Collaborate cross-functionally with the Demand Generation Content Creative and Sales teams to bring the digital advertising components of integrated campaigns to lifeensuring alignment across channels and execution against campaign goals
• Stay up to date on channel best practices experimenting with new formats and strategies
• Partner with the SDR team to align on lead follow-up optimize conversion workflows and support opportunity creation.

QUALIFICATIONS

• 3 years of experience running digital advertising ideally in B2B SaaS
• Deep understanding of advertising across multiple platforms (LinkedIn Google and Bing)
• Strong analytical skills and comfort with data spreadsheets and reporting tools
• Experience with marketing tools like Salesforce Hubspot or similar platforms
• Ability to balance multiple projects in a fast-paced environment
• Enthusiasm for testing learning and iterating quickly
• Experience with Salesforce HubSpot Google Ads and LinkedIn Campaign Manager

Unique Opportunity:

• Crestas digital marketing program is still in its early stages were just beginning to scale our Google and LinkedIn advertising and are launching new programs like Bing. This is a rare opportunity to shape a high-impact function from the ground up. Youll get your hands on all things digital marketing quickly and have the freedom to test iterate and build.

Perks & Benefits:

• We offer Cresta employees a variety of medical dental and vision plans designed to fit you and your familys needs
• Flexible vacation time to promote a healthy work-life blend
• Paid parental leave to support you and your family
• Monthly Gym & Phone allowance
• Work from home office stipend to help you succeed in a remote environment
• Lunches and dinners included for in-office employees via Grubhub