Credit Card Product Specialist
Credit Card Product Specialist
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Job Description
JOB TITLE: Credit Card Product Specialist
TERM: 12 months
CLIENT LOCATION: Karachi Pakistan
DIVISION: Cards
REPORTS TO: Head of Cards
RELEVANT EXPERIENCE: Experience: 10 years of experience in credit card product management or product launch
MANDATORY REQUIREMENTS**:
- Local Experience: Experience in the Pakistan banking market
- Technical Skills: Proficiency in product management (Credit) and project management
- Language Requirements: Fluency in English and Urdu
PURPOSE OF THE PROJECT
The Cards Product Specialist will lead the planning development and execution of the credit card product launch. This role requires collaboration with various teams including marketing finance risk management and technology to gather inputs define product requirements and ensure alignment with overall business objectives.
Key Activities
Core Responsibilities and Accountabilities
- Product Launch Strategy & Execution: Lead the planning development and execution of the credit card product launch. Define launch objectives timelines and metrics emphasizing high-impact features that address customer needs
- Benefit & Feature Development: Design and implement compelling credit card benefits and features including rewards programs cashback and travel perks tailored to the preferences of Pakistans customer base
- Cross-functional Collaboration: Collaborate closely with various teams including marketing finance risk management and technology to gather inputs define product requirements and ensure alignment with overall business objectives
- Market Research & Competitive Analysis: Conduct research to understand the preferences of credit card customers in Pakistan focusing on benefits such as travel rewards lifestyle privileges and exclusive access
- Performance Monitoring & Optimization: Monitor key performance indicators (KPIs) such as card acquisition activation usage and retention rates to track product performance
- Regulatory Compliance & Risk Management: Ensure all credit card benefits and features comply with Pakistan regulatory requirements and align with local banking standards
KPIs
- Execution timeline: successful card luanch on time and on budget
- Financial Performance: Growth in card issuance and spend
- Customer Acquisition and Engagement: Increase in customer acquisition and engagement
- Customer Satisfaction: Superior customer experience and satisfaction
- Operational Efficiency: Timely and effective product roll-out and commercialization
Knowledge and Experience
- Education: Bachelors degree in business Marketing Finance or a related field (MBA or relevant advanced degree preferred)
- Experience: 10 years of experience in credit card product management or product launch within the financial services or payments industry
- Skills: Proven expertise in credit card product development especially in designing and implementing benefits and features
Employment Type
Full Time
