Head of CRM - 12 month FTC

Salary: Up to 100000 DOE

Work Life Balance: Hybrid a day a week in our Northampton office

Candidate Journey: Our goal is to reply to applications within 3 working days. Additionally we make sure to acknowledge evaluate and respond to all applications as a way of showing our appreciation for your time and effort in applying to us.

Interview Process:

• 1st Stage Interview - 45 minutes with the Hiring Manager to understand the role details fully
• 2nd Stage Interview - Presentation and Competency based questions
  
• Final Stage Interview/Meeting - Introduction to one of our Directors and final questions.
  

Staysure Group is a leading entity in the insurance sector distinguished by our decisive and strategic choices that prioritise customer excellence. Our organisation is adept at drawing in industry-leading professionals and providing extensive prospects for personal and professional growth.

With a combination of a skilled workforce and strategic approach we are confident in our ongoing ability to welcome outstanding professionals to accompany us on our path of continuous growth and achievement.

Our aim is to innovate dominate and disrupt niche insurance on a global scale which means we are seeking innovators and individuals who embrace change with ease. Together we can drive change and make a significant impact in the industry.

The Role:

Were on the lookout for a Head of Customer Relationship Management on a 12 month FTC to lead the charge in shaping and delivering our customer engagement strategy across the full lifecycle from acquisition through to retention and reactivation. Youll lead a talented cross-functional team and ensure our CRM programmes are not only effective but efficient scalable and industry-leading.

This is a high-impact senior leadership role where youll collaborate across the business to ensure our CRM approach delivers exceptional experiences and tangible results.

What will you do

• Own and evolve the end-to-end CRM strategy across acquisition in-life renewals and reactivation including Email SMS and Direct Mail.
• Manage and inspire a growing team of Contact Strategy Managers Direct Mail experts and our Salesforce operations team.
• Lead process innovation bringing AI and automation into our CRM workflows to boost performance and reduce manual effort.
• Use customer data and behavioural insights to shape strategy and optimise campaigns.
• Define KPIs lead weekly performance updates and report channel impact to senior leadership.
• Align CRM strategies with broader business goals through collaboration with marketing sales BI and customer service teams.
• Drive continuous improvement across campaign briefing targeting reporting and analysis.

Essentials:

• Proven experience leading CRM at a senior level ideally in a B2C environment.
• Deep knowledge of marketing automation platforms (e.g. Salesforce Braze Emarsys).
• Strong leadership and coaching experience with the ability to manage both onshore and offshore teams.
• Data-savvy: able to interpret behavioural data to inform segmentation journeys and targeting.
• Excellent communication and stakeholder management skills.
• Commercially minded with experience in budgeting forecasting and performance reporting.

Passionate about delivering brilliant customer experiences that drive loyalty and advocacy

Bonus skills you may pack in your suitcase:

• Experience within the insurance industry (if youve worked in travel even better!) or similar sector experience although an eagerness to improve your knowledge of our industry will bode well.

Were assembling a diverse team where skills not checkboxes reign supreme regardless of race religion sex sexual orientation gender identity or disability.

Staysure Group welcomes all new starters with open arms providing training development opportunities and great benefits.