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We are seeking a Senior Digital Marketing Expert to drive quality governance strategy and project management for our digital team in India. This cross-functional role requires a strong background in digital marketing and software development ensuring high-quality delivery and alignment with our digital strategy and business goals.
Responsibilities
Project manage digital projects across all initiatives.
Drive governance across teams for website management technical development and Microsoft MSD Marketing changes.
Partner with the COE lead to drive innovation and enhance the digital customer journey.
Ensure all projects align with NIQs digital marketing strategy and business goals with a customer-first mindset.
Support digital budget management and tracking.
Ensure high-quality and timely delivery from the tech team.
Own the overall project plan for the Digital Technology Team.
Act as the point of contact for all stakeholders including senior leaders and marketing leadership.
Contribute to a consistent digital marketing strategy across all teams.
Prioritize work for the team and ensure valuable business impact.
Make data-driven decisions and monitor digital marketing KPIs closely.
Provide recommendations for digital marketing initiative and technology features based on rends and our success metrics.
Drive state-of-the-art tech for our website including SEO technical KPIs cross-channel experience and content relevancy.
Qualifications :
At least 7 years of experience in digital marketing across disciplines.
Strong focus on digital marketing technology governance and project management.
Expert skills with Digital Marketing platforms for website marketing automation and similar. Ideally experience with Microsoft Dynamics and WordPress Enterprise.
Proven track record in driving governance and quality in digital projects.
Excellent project management skills.
Ability to make data-driven decisions and monitor KPIs.
Strong collaboration skills to work with tech stakeholders and marketing leadership.
Additional Information :
Our Benefits
About NIQ
NIQ is the worlds leading consumer intelligence company delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023 NIQ combined with GfK bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insightsdelivered with advanced analytics through state-of-the-art platformsNIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100 markets covering more than 90% of the worlds population.
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Our commitment to Diversity Equity and Inclusion
NIQ is committed to reflecting the diversity of the clients communities and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce measurement and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer making decisions without regard to race color religion gender gender identity or expression sexual orientation national origin genetics disability status age marital status protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: Work :
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Employment Type :
Full-time
Full-time