Quick commerce manager
Quick commerce manager
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Job Description
Bachelors degree in Marketing Advertising Communications or a related field
3 years of experience in digital marketing and media planning
Proven track record of success in managing and optimizing paid advertising campaigns across various platforms (e.g. Google Ads Facebook Ads quick commerce platforms)
Strong understanding of e-commerce and quick commerce advertising best practices
Excellent analytical skills with experience using marketing analytics tools and platforms (e.g. Google Analytics marketing dashboards)
Experience with Search Engine Optimization (SEO) principles (a plus)
Excellent communication collaboration and time management skills
Desired Skills & Experience:
Experience working with quick commerce platforms (e.g. Dunzo Swiggy Instamart Flipkart Quick)
Experience with performance marketing strategies and attribution modeling
Knowledge of programmatic advertising (a plus)
Budget management experience
Experience with A/B testing and optimization methodologies
Excellent written and verbal communication skills
Roles & Responsibilities:
Campaign Planning & Execution:
Develop and execute comprehensive media plans aligned with overall marketing goals and brand strategy
Identify and research target audiences across quick commerce e-commerce and search platforms
Build and manage paid advertising campaigns across various platforms (Google Ads Facebook Ads quick commerce platforms)
Manage campaign budgets and optimize campaign performance for maximum ROI (Return on Investment)
A/B test different ad creatives targeting strategies and landing pages
Data Analysis & Reporting:
Monitor campaign performance using analytics tools and platforms
Generate regular reports summarizing campaign results and key performance indicators (KPIs)
Identify trends and opportunities for improvement based on data analysis
Present findings and recommendations to marketing leadership
Collaboration & Communication:
Collaborate with internal teams (e.g. marketing sales product) to ensure consistent messaging and campaign goals
Maintain strong relationships with media platform representatives
Employment Type
Full Time
