Sales Director

Symmetry is the payroll infrastructure for software & payroll platforms powering the paychecks of over 64 million workers each year. Our fully integrated suite of payroll tax APIs and software tools allows companies to solve tax compliance issues and build applications across the entirety of the payroll process.

About the Role:

We are seeking an exceptional Sales Director to lead our Account Executive team in a high-growth B2B SaaS payroll technology company. This pivotal role demands a leader with proven team leadership experience adept at recruiting onboarding coaching and upleveling AEs with a focus on repeatable excellence.

Your goals will center around accelerating pipeline generation and improving sales velocity ensuring the team not only builds a strong top-of-funnel but advances deals efficiently through each stage of the sales cycle. Youll be expected to drive Symmetry-friendly deal structuresbalancing customer value with pricing and contractual terms that support long-term success for both parties.

This role requires data-driven sales management using KPIs and sales analytics to influence behavior forecast accurately and proactively identify and close execution gaps. Youll lead the development and promotion of both mid-market and enterprise sales strategies to win new payroll service provider and employer clients.

Execution excellence is criticaldemonstrated through operational rigor in pipeline reviews deal inspection and sales methodology adherence (e.g. MEDDICC/MEDDPICC). Youll be fluent in designing and scaling outbound motions alongside marketing and SDRs and adept at identifying cross-sell and upsell opportunities within the install base.

Cross-functional collaboration is essential particularly with Marketing RevOps Product and Client Success to align on ICPs messaging and lifecycle expansion strategies. Youll also act as a key conduit of product feedback helping shape the roadmap through insights from the field.

While payroll/HR tech experience is a plus a deep understanding of compliance-driven sales cycles and key buyer personas is required. The ideal candidate brings a bias for action high accountability with empathy and is energized by improving employer/employee outcomes through technology. Comfort with tools like Sales Navigator Gong and AI copilotsand a willingness to champion AI adoption across the teamis highly valued.

About the Team:

A small but growing team that is covering both the service provider and direct-to-employer marketsand experience levels ranging from less than a year to over 15 yearswe are a collaborative curious and results-driven group that values continuous learning experimentation and bold execution as we grow into new markets and launch new products.

Heres what youll do day-to-day:

• Own the full sales cycle from target account planning to close ensuring disciplined and strategic deal management throughout
• Partner with SDRs on named/target accounts to book meetings multi-thread and build a pipeline
• Generate a pipeline through a combination of outbound prospecting strategic follow-up and industry networking
• Deliver tailored presentations and product demos to both technical and non-technical stakeholders
• Collaborate with an Implementation Advisor and the Product team to align solutions with customer needs
• Lead cross-sell opportunities within existing client accounts by identifying additional use cases and product fit
• Leverage AI tools and other sales technology as part of your daily workflow to improve research outreach personalization and deal execution

Heres what were looking for:

• 8 years of total sales experience with 5 years in B2B SaaS enterprise sales preferably within HR tech payroll tech or related industries
• Proven track record of consistently exceeding quota and building long-term trusted relationships with enterprise clients
• Experience navigating complex sales cycles (120 days) with multiple stakeholders across product legal compliance and executive teams
• Strong understanding of the payroll and HR service provider ecosystem including key business models challenges and technology needs is preferred.
• Excellent presentation communication and empathic listening skillsyoure as effective in the boardroom as you are in discovery
• A strategic thinker and problem-solver with the ability to learn our products quickly and speak credibly with both technical and non-technical audiences
• A builder mindset who thrives in a fast-paced collaborative environmentsomeone who takes initiative asks for what they need and drives results without micromanagement
• Bachelors degree required; additional education or certifications in business technology or sales a plus

Our cash compensation amount for this role is targeted between $214000- $263000 OTE in Scottsdale and most remote locations. OTE on target earnings which includes both base salary and variable commission with a 50/50 split between base salary (50%) and variable commission (50%). Final offer amounts are determined by multiple factors including candidate locationexperience and expertise and may vary from the amounts listed above.

Symmetry has a physical office space in who are based in those locations will be expected to work from the office on designated days approximately2-3 daysper week (or more depending on role).

When approved to work from a location other than the office a secure reliable and consistent internet connection is required.

Working at Symmetry

Being happy at a job goes beyond just doing the work. Where you choose to spend 40 hours a week should be a place that challenges you professionally and aligns with your personal goals and well-being. We truly love what we do and our customers love what we produce. Our family-owned and -operated business is collaborative fun and friendly. We offer the opportunity to work with all kinds of positions across the company from the CEO to support to sales and everything in between.

Recently Symmetry became part of Gusto. More than 400000 businesses use Gustos people platform to hire pay insure and support their teamfrom modern payroll and benefits to distributed work services and international contractor support to expert HR. Together Symmetry and Gusto are pushing the entire industry forward by helping growing businesses access tools and services that for so long have only been available to larger corporations.

Our customers come from all walks of life and so do we. We hire great people from a wide variety of backgrounds not just because its the right thing to do but because it makes our company stronger. If you share our values and our enthusiasm for small businesses you will find a home with us.

We are proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race color religion national origin age sex (including pregnancy childbirth or related medical conditions) marital status ancestry physical or mental disability genetic information veteran status gender identity or expression sexual orientation or other applicable legally protected characteristic. Our company considers qualified applicants with criminal histories consistent with applicable federal state and local law. Our company is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. We want to see our candidates perform to the best of their ability. If you require a medical or religious accommodation at any time throughout your candidate journey please fill outthis form and a member of our team will get in touch with you.

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Personal information collected and processed as part of your Gusto application will be subject toGustos Applicant Privacy Notice.

About our products

Our products make sure millions of paychecks are right no matter where people live or work in the U.S. We simplify the payroll process with accurate and dependable payroll withholding tax solutions. Our clients include Fortune 500 companies like Walmart and Southwest Airlines and leading payroll service providers including ADP and Paychex. With a 95% customer retention rate our products always have to be top-of-the-line and so do our employees.

Symmetry is also the company behind the popular website which helps millions of Americans better understand their paychecks every month.