Student Recruitment & Community Relations Manager (Hybrid Role)

Unity Preparatory Charter School of Brooklyn a grade 6-12 public charter school located in central Brooklyn is seeking a mission-driven and strategic Student Recruitment & Community Relations Manager (Hybrid Role) to lead school-wide efforts to attract enroll and retain a diverse and thriving student body. This role blends data-driven strategy grassroots community outreach and compelling storytelling to ensure Unity meets or exceeds its annual enrollment goals.

About Unity:

Unity Prep is a rigorous and nurturing school community where students are prepared to succeed in college and life. We believe that all students deserve a high-quality education regardless of zip code and we center equity joy and community in all that we do.

Key Responsibilities

Strategic Recruitment Planning

• Design and execute an annual student recruitment and enrollment strategy aligned to Unitys growth goals.
• Use application and enrollment data to monitor progress identify trends and make real-time adjustments to outreach tactics.
• Lead Unitys presence in the community by strengthening partnerships with feeder schools local organizations and neighborhood leaders.

Community Engagement & Outreach Execution

• Plan and lead family-friendly recruitment events including open houses school tours and community presentations.
• Represent Unity at school fairs festivals and other neighborhood events.
• Supervise and support seasonal staff and volunteers involved in outreach canvassing and phone banking.
• Ensure that all outreach and events are welcoming culturally responsive and accessible to families of all backgrounds.

Marketing & Communications

• Develop and manage digital and print marketing campaigns to elevate Unitys visibility and reach target audiences.
• Maintain and update Unitys website and external-facing platforms with engaging accurate and timely content.
• Create newsletters flyers ads and social media content that reflect Unitys values programs and impact.
• Work closely with school leadership to craft clear and consistent messaging across all communications.

Enrollment Operations & Cross-Team Collaboration

• Collaborate with Unitys operations registration and data teams to ensure a seamless experience from inquiry to enrollment.
• Maintain accurate recruitment data and provide weekly reports and dashboards to school leaders.
• Manage and optimize the use of enrollment platforms CRMs and communication tools.
• Contribute to school-wide efforts around student retention and family engagement.

Qualifications

• 3 years of experience in student recruitment admissions marketing or community organizing preferably in an urban education setting.
• Deep commitment to educational equity and Unitys mission.
• Excellent communication skills-written visual and interpersonal-with the ability to inspire diverse audiences.
• Strong organizational and project management skills with attention to detail and deadlines.
• Experience with digital marketing tools (e.g. Canva Mailchimp Meta Ads Manager) and enrollment databases (e.g. SchoolMint PowerSchool Salesforce).
• Fluency in Spanish Haitian Creole or another language spoken in our community is a strong plus.
• Willingness to work occasional evenings and weekends during peak recruitment periods.

Required Experience:

Manager