drjobs Product Marketing Lead

Product Marketing Lead

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1 Vacancy
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Job Location drjobs

London - UK

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

dunnhumby is the global leader in Customer Data Science empowering businesses everywhere to compete and thrive in the modern data-driven economy. We always put the Customer First.

Our mission: to enable businesses to grow and reimagine themselves by becoming advocates and champions for their Customers. With deep heritage and expertise in retail one of the worlds most competitive markets with a deluge of multi-dimensional data dunnhumby today enables businesses all over the world across industries to be Customer First.

dunnhumby employs nearly 2500 experts in offices throughout Europe Asia Africa and the Americas working for transformative iconic brands such as Tesco Coca-Cola Meijer Procter & Gamble and Metro.

Tesco Media and Insight Platform is a partnership between Tesco the UKs largest grocery retailer and dunnhumby a global leader in Customer Data Science. Together we always put the customer first.

Everything we do is fuelled by the insights generated via over 23 million Clubcard households a diverse nationally representative first-party behavioural dataset. We empower brands with granular insights so they can identify their most important customers and understand what matters to them.

Were looking for aProduct Marketing Leadwho expects more from their career. Its a chance to extend and improve Tesco Medias Sales Enablement team. Its an opportunity to work with a market-leading business to explore new opportunities and enable Tesco Media and its clients to grow.

You will support the development and execution of go-to-market strategies to support the sales teams by bringing products to life with compelling content that connects with our different target audiences (Retailers CPGs & Media Agencies). Your focus will be to drive awareness consideration and purchase of Tesco Medias full offering. You will work at the intersection of Product Sales and Marketing to ensure that clients and prospects understand the value of Tesco Media to create demand as well as product adoption and engagement.

What youll be working on

  • Assist the Product Marketing Manager in developing product positioning and messaging for Tesco Medias products and services helping to communicate key features and benefits through engaging storytelling.
  • Help create a range of marketing materials including brochures one-pagers creds decks case studies web content and videos.
  • Support Product Managers in the coordination and execution of go-to-market plans and product launches as well as in delivering ongoing marketing activities to promote product adoption and engagement.
  • Help manage input and feedback from product and market teams through structured processes and ensure timely communication to key stakeholders.
  • Assist with tracking and reporting on performance metrics for marketing activities and support the adoption of best practices in product marketing and sales enablement.
  • Contribute to the maintenance of the internal product and service catalogue and help share product updates through internal communication channels.
  • Stay informed about industry trends and competitor activity and share relevant insights with the wider team to help shape positioning and messaging.

What we expect from you

  • Solid experience in a product marketing or marketing support role preferably in a fast-paced or media-related environment.
  • Familiarity with the media and/or ad tech industries is a strong advantage.
  • Experience supporting the development of customer-facing product materials and tools for sales enablement.
  • Strong ability to simplify complex information and present it in a clear engaging way.
  • Excellent copywriting and communication skills.
  • A collaborative team player who is proactive detail-oriented and eager to learn from and contribute to a high-performing team.

What you can expect from us

We wont just meet your expectations. Well defy them. So youll enjoy the comprehensive rewards package youd expect from a leading technology company. But also a degree of personal flexibility you might not expect. Plus thoughtful perks like flexible working hours and your birthday off.

Youll also benefit from an investment in cutting-edge technology that reflects our global ambition. But with a nimble small-business feel that gives you the freedom to play experiment and learn.

And we dont just talk about diversity and inclusion. We live it every day with thriving networks including dh Gender Equality Network dh Proud dh Family dh One and dh Thrive as the living proof. We want everyone to have the opportunity to shine and perform at your best throughout our recruitment process. Please let us know how we can make this process work best for you. For an informal and confidential chat please contact to discuss how we can meet your needs.

Our approach to Flexible Working

At dunnhumby we value and respect difference and are committed to building an inclusive culture by creating an environment where you can balance a successful career with your commitments and interests outside of work.

We believe that you will do your best at work if you have a work / life balance. Some roles lend themselves to flexible options more than others so if this is important to you please raise this with your recruiter as we are open to discussing agile working opportunities during the hiring process.

For further information about how we collect and use your personal information please see our Privacy Notice which can be found (here)

Employment Type

Full Time

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