Consultant, MarTech and Media Analytics Operations (423705)
Consultant, MarTech and Media Analytics Operations (423705)
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Job Description
Req Id: 423705
At Bell our purpose is to advance how Canadians connect with each other and the world. We achieve this by providing consumers and businesses with the best network technologies in the world innovative digital solutions and seamless customer experiences. Its all developed and delivered by the members of #TeamBell and were always on the lookout for people with great skills and experiences.
We provide a supportive and inclusive community where all team members can succeed. And through our commitment to environmental social and governance initiatives you will feel good about the greater impact you will have making every day better for people as they connect work learn and play.
Join us. You belong at Bell.
Summary
At Bell we do more than build world-class networks develop innovative services and create original multiplatform media content - were advancing how Canadians connect with each other and the world.
Reporting to the Senior Manager Marketing Technology the Manager Marketing Technology & Operations will support the Marketing Technology roadmap digital innovation and execute on data driven initiatives. This is a fast-paced role and requires the candidate to have a high degree of digital knowledge project management experience and excellent problem-solving skills. The successful candidate will take initiative is proactive and is incredibly experienced and knowledgeable in the AdTech/MarTech space.
Key Responsibilities
- Support marketing technology strategy and approach ensuring selection implementation and measurement of new technology meets current and future needs
- Lead planning and implementation of website tagging for Digital Paid Media execution tracking & optimization
- Collaborate with stakeholders to define data layer specifications supply tags to website operations team and drive QA processes
- Collaborate with the website dev team and the agenc(ies) to deploy Conversions API or Enhanced Conversions ensuring accurate server-side tracking
- Troubleshoot tracking and integration issues
- Support the strategic roadmap for marketing technology by establishing necessary processes infrastructure and tools to enhance the development distribution and tracking of marketing activities to achieve business objectives
- Ensure connectivity of ad platforms to data visualization tools (e.g. Looker Tableau Funnel etc.) and data integrity and accuracy troubleshooting as required
- Can act as an advisor on the privacy compliance standards (cookies)
Critical Qualifications
- Bachelors Degree or equivalent experience in Marketing Business Administration Statistics or related field.
- 3 years of experience working with a wide range of technology solutions (Google Adobe Salesforce DCO ESPs data visualization tools etc.)
- Experience in vendor management and deploying solutions across multiple business units
- Strategic thinker Takes a broad view of the business industry and consumer environment to anticipate changes process reengineering and technical innovations.
- Experience with Tag Management systems and browser debuggers.
- Excellent understanding of end-to-end process from tag creation to how those tags influence analytics/campaign optimization
- Ability to navigate various ad platforms capabilities to ensure tag health
- Ability to gather technical requirements to configure CDPs destinations to enable proper audience activation
- Flexible selfstarter able to cope with ambiguity and willing to embrace change
Preferred Qualifications
- Ability to bring crossfunctional groups together set objectives and
- Working knowledge of analytics platforms (e.g. Google Analytics Adobe Analytics etc.)
- Great problem-solving skills documentation skills and attention to detail
- Previous experience working within an advertising agency or with a media partner.
- Passion for data emerging media and technology.
- Proactive approach to problem solving assisting the team self-development etc.
- Excellent communication skills (both written and verbal).
- Highly developed organizational skills with a strong attention to detail and accuracy.
- Ability to work well under pressure and multi-task in a fast-paced environment.
- Ability to work collaboratively as well as independently.
#EmployeeReferralProgram
Adequate knowledge of French is required for positions in Quebec.
Additional Information:
Position Type: Management
Job Status:Regular - Full Time
Job Location: Canada : Ontario : Toronto
Canada : Ontario : Mississauga
Work Arrangement: Hybrid
Application Deadline: 06/06/2025
For work arrangements that are Hybrid successful candidates must be based in Canada and report to a set Bell office for a minimum of 3 days a week. Recognizing the importance of work-life balance Bell offers flexibility in work hours based on the business needs.
Please apply directly online to be considered for this role. Applications through email will not be accepted.
We know that caring for our team members is at the heart of a healthy positive and thriving workplace. As part of our team youll enjoy a comprehensive compensation package that includes a competitive salary and a wide range of benefits to support the well-being of you and your family. As soon as you join us youll be eligible for medical dental vision and mental health benefits that you can tailor to your specific needs. Plus as a Bell team member youll enjoy a 35% discount on our services and access exclusive offers from our partners.
At Bell we are proud of our focus on fostering an inclusive and accessible workplace where all team members feel valued respected supported and that they belong.
We also want to make sure that everyone has an equal opportunity to join our team. We encourage individuals who may require accommodations during the hiring process to let us know. For a confidential inquiry email your recruiter or to make arrangements. If you have questions or feedback regarding accessibility at Bell we invite you to complete the Accessibility feedback form or visit our Accessibility page for other ways to contact us.
Artificial intelligence may be used to assess parts of your application. Please review our privacy policy (see Phenom for details) to learn more about how we collect use and disclose your personal information.
Created: CanadaON Toronto
Bellone of Canadas Top 100 Employers.
Required Experience:
Contract
Employment Type
Full Time
