Marketing Manager LATAM - Mexico City Based
Marketing Manager LATAM - Mexico City Based
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Salary Not Disclosed
1 Vacancy
Job Description
Our client an international company in the financial services and trading space is looking for a dynamic Marketing Manager to lead LATAM regional strategy from their Mexico City office.
This is an exciting opportunity to shape the local marketing presence of a global brand in one of its most strategic regions. If you have experience in Fintech (FX iGaming) or a marketing agency and a passion for building brand awareness and customer acquisition at scalethis role is for you.
About your functions and responsibilities
As Marketing Manager (LATAM) you will develop and implement high-impact marketing strategies for the region driving brand positioning and growth across channels. Your key responsibilities include:
- Designing and executing regional marketing campaigns to increase brand visibility and client acquisition across LATAM
- Localizing and managing global campaigns across digital offline and event channels
- Creating and curating compelling social media content and ads in Spanish and/or Portuguese
- Collaborating with global and local sales teams to align marketing strategies with business objectives
- Building partnerships with influencers financial media outlets and affiliate networks
- Leading the companys participation in local expos seminars and roadshows
- Tracking and analyzing campaign performance ROI and customer insights to optimize efforts
- Ensuring all activities comply with LATAM regulations and brand standards
What do you need to be successful Bachelors degree in Marketing Business Communication or related field
- Minimum of 5 years of experience in regional marketing preferably in financial services fintech FX trading iGaming or brokerage
- Strong grasp of LATAM consumer behavior and media dynamics
- Fluent in Spanish proficient in English; Portuguese is a plus
- Data-driven mindset and ability to interpret campaign analytics
- Self-starter with exceptional organization skills and the ability to lead in a fast-paced multicultural environment
What you can expect from us
Our Core values at TheHRchapter
Transparency: We believe in transparent and smooth recruitment processes. You will get feedback from us.
Candidate experience: Perfect blend between automated and humanized recruitment processes. Dont hesitate to ask us for feedback anytime.
Talented pool: We bring highly-skilled motivated candidates to our clients. Our candidates match their company values and management style.
Diversity and inclusion: There is no place for discrimination and intolerance. We care about diversity awareness and respect for any differences.
Employment Type
Full Time
