Head of Marketing / Marketing Director
Head of Marketing / Marketing Director
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Job Description
King Deux Search & Consulting is a specialized executive search firm that offers bespoke talent solutions for financial services and commerce. We are committed to not only finding the right opportunity for our candidates but also leaving a legacy that lives on beyond the hiring process.
Follow us at for updates on the exceptional clients we represent. Stay up-to-date on industry news and get your career consultation scheduled at
Head of Marketing / Marketing Director (Lifestyle Retail AI Tech)
The Company is a well-established Asia-based technology and marketing group known for delivering innovative consumer-focused solutions. With a strong presence across Asia and expanding globally the company leverages cutting-edge technology to create engaging experiences for diverse audiences in sectors like technology lifestyle and retail. The group is now launching an exciting new B2B2C/B2C product line: an AI-powered O2O interactive installation and app designed to deliver personalized immersive experiences that captivate consumers and elevate brand engagement.
We are seeking a dynamic Head of Marketing / Marketing Director to lead the branding and marketing efforts for this innovative AI-driven product crafting a compelling consumer-facing brand story that sparks excitement and establishes the product as a standout name in global markets. Based in Hong Kong this role reports to the CEO.
Responsibilities
- Develop and execute a bold marketing strategy to build a vibrant consumer-centric brand identity for the AI-powered O2O interactive installation/app focusing on storytelling and emotional connection.
- Create engaging cross-channel content strategies (e.g. social media campaigns owned media) to drive brand visibility and consumer excitement in global markets including but not limited to Japan Korea and Singapore.
- Collaborate with cross-functional teams to align marketing initiatives with business goals ensuring the products brand resonates with innovation and appeal.
- Secure high-impact media coverage speaking opportunities and partnerships with industry events and communities to amplify the brands global presence.
- Manage marketing budgets efficiently optimizing resources to maximize ROI and brand impact.
- Analyze consumer trends market insights and campaign performance to drive data-driven decisions and continuous improvement.
- Stay ahead of global marketing trends emerging technologies and best practices to keep the brand cutting-edge.
Qualifications
- Minimum 5-8 years of progressive experience in marketing branding or PR ideally in consumer-facing sectors like technology lifestyle or retail (B2C focus preferred).
- Proven track record of building compelling brand narratives that drive consumer engagement and excitement akin to iconic lifestyle or tech brands.
- International vision with exposure to global markets including but not limited to Japan Korea and Singapore and an understanding of diverse consumer preferences.
- Exceptional communication skills in English (native or equivalent proficiency); Chinese (Cantonese/Mandarin) is a bonus but not required.
- Proficiency in digital marketing tools analytics and content management platforms.
- Strategic mindset with a passion for storytelling innovation and leveraging technology for brand growth.
- Ability to inspire creativity while aligning with business objectives.
Apply / Refer a Friend
Interested parties please send your CV / LinkedIn profile to Scarlett Chan at or apply directly.
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Please note that only shortlisted applicants will be contacted.
Employment Type
Full Time
