Head, Business Development
Head, Business Development
Posted on :
23-05-2025
Employer Active
1 Vacancy
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Job Description
Responsibilities:
- Develop and manage retail banking products and services tailored to target markets.
- Create and execute strategic plans to increase customer acquisition and retention.
- Lead mentor and manage retail sales teams to achieve business targets.
- Design and implement marketing campaigns promotional activities and advertising initiatives.
- Oversee customer relationship management and feedback processes.
- Build and maintain strong partnerships and business collaborations to boost growth.
- Conduct market research and competitor analysis to identify trends and business opportunities.
- Develop pricing strategies channel development and customer segmentation plans.
- Monitor and evaluate campaign effectiveness and report on key performance metrics.
- Ensure compliance with regulatory requirements related to marketing and product offerings.
- Collaborate with product operations and finance teams to align business development efforts.
- Champion digital banking growth and adoption through marketing and strategic planning.
- Drive strategies to ensure cost control while maximizing revenue potential.
- Represent the bank at external forums exhibitions and networking events.
Requirements:
- Minimum of a first degree in Business Marketing Finance or a related field.
- Minimum of 5 years experience in business development or marketing in the financial services sector (microfinance banking preferred).
- Proven track record in sales marketing strategy product development and team leadership.
- Strong interpersonal communication and presentation skills.
- Proficiency in developing and managing business development frameworks and KPIs.
- Certifications in marketing sales or banking will be an added advantage.
- CIBN Certified
Employment Type
Full Time
Key Skills
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