Senior Manager, Marketing Strategy
Senior Manager, Marketing Strategy
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Salary Not Disclosed
1 Vacancy
Job Description
With a career at The Home Depot you can be yourself and also be part of something bigger.
Position Purpose:
The Home Depot is the worlds #1 home improvement retailer with over $150B in annual sales. Our marketing efforts are critical in strengthening our brand connecting with customers and driving traffic and sales across all channels.
The Marketing Strategy team leads the development of insightdriven strategies that shape how we show up in the market and where we focus to drive growth. This includes identifying strategic opportunities defining key marketing priorities and developing multiyear visions and roadmaps. The team leads the annual planning process sets short and longterm goals and supports in allocating resources to the highestimpact initiatives. They work closely with partners across the organization to align marketing strategies with business objectivesusing data customer insights and market intelligence to guide decisionmaking and build strong business cases for future investments.
- Market & Competitive Intelligence:Track industry trends emerging tech and competitor moves. Share insights and recommend strategic responses.
- Strategic Initiative Evaluation: Define highimpact marketing strategies build business cases and assess success potential. Use insights to evaluate and prioritize initiatives.
- Strategy & Roadmap Development:Craft multiyear strategic plans and annual priorities; lead planning sessions and offsites
- CrossFunctional Leadership:Drive alignment with enterprise initiatives by partnering with Merchandising Online CX and Pro teams through planning sessions and strategy forums
- Strategic Storytelling:Develop narratives and materials for senior leadership presentations including Board and Officer meetings
Key Responsibilities:
50% Strategic Projects & Initiative Development
Lead major marketing strategy initiatives build business cases and drive execution15% CrossFunctional Alignment
Collaborate with teams across the enterprise to align marketing strategies and priorities15% Annual & MultiYear Planning
Support planning cycles helping define marketing priorities and longterm roadmaps10% Market & Competitive Intelligence
Monitor trends and competitors to inform strategy and identify opportunities10% Executive Communication & Strategic Storytelling
Develop materials and insights for senior leaders including Board and Officerlevel presentations
Direct Manager/Direct Reports:
- This Position typically reports tothe Sr Director
Travel Requirements:
- Typically requires overnight travel less 5% to 10% of the time.
Physical Requirements:
- Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
Working Conditions:
- Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
Minimum Qualifications:
- Must be at least 18 years old
- Must be legally permitted to work in the United States
Preferred Qualifications:
Previous work experience in marketing strategy business planning or brand management or in professional services (e.g. strategy consulting supporting Marketing organizations)
Minimum of 68 years of relevant work experience
Strong analytical skills with experience using customer insights market research and performance data to inform decisions.
Strong presentation skills and ability to communicate effectively with senior leadership
Strong interpersonal skills
Ability to lead and manage crossfunctionally
High degree of drive and personal ownership
Comfort with framing and addressing ambiguous challenges
High degree of confidentiality and professionalism
Minimum Education:
- The knowledge skills and abilities typically acquired through the completion of a bachelors degree program or equivalent degree in a field of study related to the job.
Preferred Education:
- The knowledge skills and abilities typically acquired through the completion of a masters degree program or equivalent degree in a field of study related to the job.
Minimum Years of Work Experience:
- 6
Preferred Years of Work Experience:
- 6
Minimum Leadership Experience:
- 3
Preferred Leadership Experience:
- 3
Certifications:
- None
Competencies:
- Decision Quality
- Collaborates
- Drives Engagement
- Ensures Accountability
- Manages Complexity
- Plans and Aligns
- Communicates Effectively
- Customer Focus
- Develops Talent
- Strategic Mindset
Required Experience:
Senior Manager
Employment Type
Full-Time
