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The Manager of Social Media leads the strategic vision and execution of social media strategy and ideation across platforms to deliver a consistent and connected customer experience. This role will partner closely with brand creative and cultural partnerships to conceptualize innovative ideas to engage the JD North America audience across social.
Manage the social strategy for JD North America with a focus on positioning JD as top of mind with consumers in culture across fashion sport and music.
Provides leadership for all deliverables across the social media platforms (Instagram Tik Tok Youtube Twitter Facebook etc).
Lead and develop a team of social media marketers in various ways of coaching and real time feedback.
Oversees Day to Day point of contact with channel representatives for Organic Social (Meta TikTok) as well as our social media managing platform Brandwatch.
Develops creative solutions and interactive work plans to achieve collective goals and meet deadlines.
Oversees the planning editing and management of the JD blog.
Partners closely with Brand Managers Loyalty Integrated Marketing SEO Creative and Cultural Partnerships to execute key campaign moments across social media platforms based on best practices.
Evaluate current as well as upandcoming social trends; translate relevant trends for the JD audience
Oversee monthly editorial calendar planning across all JD owned social channels.
Monitor customer interaction with JD and Finish Line social channels and participate as needed to drive engagement within the community.
Monitors external blogs social networking sites and forums and competitors activities. Participate in the conversation as needed.
Develop success metrics to measure effectiveness of campaigns and create/present post launch summaries to key stakeholders.
Reviews all program deliverables for quality and accuracy.
Additional duties and projects as required.
Required Education and/or Experience
Bachelors degree from a 4year college or university and at least 57 years of experience in marketing preferably in social; or equivalent combination of education and experience. Past management experience is required.
Required Computer and/or Technical Skills
Should have strong knowledge of social trends social best practices and analytics. Experience with Brandwatch and Google Suite preferred.
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Sit for more than 6 hours per shift
Use hands to finger handle and feel
Reach with hands and arms
Talk and/or hear
Stand for up to 2 hours at a time regularly
Walk or move from one location to another
Periodically may need to climb balance stoop kneel or crouch
Lift and/or move up to 10 pounds regularly and up to 50 pounds occasionally
Punctuality and regular attendance consistent with the companys policies are required for this position.
Average work week is 4045 hours which can vary depending on business need.
The work environment for this position is a moderately noisy office setting with very limited exposure to a moderate to loud warehouse setting.
The company reserves the right to modify this job description with or without notice. Employees may be asked to perform additional duties outside of normal job scope on a temporary basis per the company policy.
#LIDNI
This job description is not intended to cover all aspects duties and/or responsibilities required of employees. Employees may be asked to perform additional duties outside of normal job scope on a temporary or permanent basis per company policy. The company reserves the right to modify this job description with or without notice.
EEO Statement:
The Finish Line Inc. is an Equal Employment Opportunity employer and is committed to complying with all federal state and local EEO laws. The Finish Line Inc. prohibits discrimination against employees and applicants for employment based on race or color religion or creed national origin alienage or citizenship status marital status sex pregnancy status age military status disability or any other characteristic or class protected by law. The Finish Line Inc. provides reasonable accommodations in accordance with applicable laws including for disabilities pregnancy and religious practices.
Need accessibility assistance to apply
Applicants who require accessibility assistance to submit an employment application can either call Finish Line at (317)or email us at A member of our Talent Acquisition team will respond as soon as reasonably possible. (This email address and phone number is only for individuals seeking accommodation when applying for a job.)
Required Experience:
Manager
Full-Time