Growth Marketing Professional

We are looking for a Growth Marketing Professional

We are looking for an experienced creative and datadriven marketer with a passion for growth through smart digital strategies. You will execute various digital marketing and marketing automation activities and be part of Sofigate Group Marketing and Communications team located in Sofigate Head Office Helsinki Finland.

As our growth and digital marketer youll be at the forefront of our marketing efforts to elevate Sofigates position as the leading Business Technology Company in the Nordics. You will support our ambitious growth goals with well targeted digital marketing and marketing automation activities bringing tangible results.

Your role focuses on:

Digital Marketing & Advertising Campaigns

Plan and execute effective digital advertising campaigns across various channels (Google Ads LinkedIn Meta and others) in collaboration with all Business Streams and countries.

Create the campaign calendar manage the content creation process digital marketing budget and guide our digital marketing partner in the campaign execution.

Collaborate with Business Streams and Sales to ensure campaign target segments and messaging align with business goals.

Monitor analyze and optimize campaign performance and deliver actionable insights and reports

Marketing Automation

Take ownership of our marketing automation process and develop well performing marketing automation actions related to email marketing campaigns and lead nurturing workflows.

Leverage our CRM and marketing automation platform (Salesforce) to streamline and scale lead engagement.

Develop lead scoring models and segmentation strategies to increase conversion rates.

Collaborate with Businesses and Sales to align campaign content tactics and manage lead generation and lead handover processes.

Website Management and SEO (Optional/Preferred)

This role could also include ownership of Sofigates website developing the site performance and content in collaboration with our website partner and content creation team.

Manage and optimize the company website for performance

Manage our SEO strategy and actions

Were looking for someone with:

• Over 5 years experience in B2B digital marketing marketing automation growth or performance marketing role and experience in using AI in daily work.
• Experience in creating and scaling lead generation campaigns working closely with business and sales teams to align marketing efforts with business objectives.
• Handson expertise in using marketing automation tools (preferably Salesforce) to manage email marketing campaigns and track performance.
• Handson expertise in managing paid ads and campaigns across various channels.
• Knowledge of accountbased marketing strategies.
• Familiarity with website management platform WordPress and SEO strategy is a plus.
• Industry knowledge is a plus.
• Great people skills and enjoys a fastpaced working environment.
• Creative mindset with an eye for design and storytelling.
• Proactive independent and resultsoriented approach.
• Is fluent in Finnish and English Swedish is a plus.
• A degree in Marketing Business or a related field.

Whats in it for you

• You get to drive Sofigates growth through efficient and innovative marketing activities.
• Increase your marketing competence on a Nordic scale and take your skills to new heights.
• Enjoy independence in your role but with all the backup you need.
• Engage with a diverse group of stakeholders.
• Be part of a friendly fun and talented team of Marketing & Communications professionals.

We would like to hear from you

If you want to join our journey to dare care and grow together with our clients and fellow Sofigators we are eager to hear more from you. Please tell us more about your background competences and your motivation by May 30 2025. We will begin interviews as soon as we find potential candidates.

If you have any questions you can contact Chief Marketing Officer Anna de Torres ( tel.) for more information on May 22 at 1516 May 27 at 1314 or May 28 at 9:3010:30.

About Sofigate

We are The Business Technology Company with the fastest timetovalue in the gen AI era. We achieve that by combining our transformation expertise with low/nocode platforms and generative AI. Thats how we create sustainable customer value. In practice that means helping our customers to develop the interplay between business and technology: to design build and implement transformations and businessfriendly technology solutions like Salesforce ServiceNow and SAP.

As leaders of Business Technology management we are the founder of the Business Technology Forum the developer of the Business Technology Standard. Our team of 800 professionals based in 8 offices across 5 countries Finland Sweden Denmark Hungary and Poland are always ready to help both our colleagues and our customers. At the very core of our being are our values: dare care and grow. We dare to challenge the market foster a community that cares about our people and drive growth with a customer centric business vision.