Senior Paid Media Manager, Youtube & Programmatic (They/He/She)
Senior Paid Media Manager, Youtube & Programmatic (They/He/She)
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Job Description
If youre here its because youre looking for an exciting ride.
A ride that will fuel up your ambitions to take on a new challenge and stretch yourself beyond your comfort zone.
Well deliver a nonvanilla culture built on talent where we work to amplify the impact on millions of people paving the way forward together.
Not your usual app. We are the fastestgrowing multicategory app connecting millions of users with businesses and couriers offering ondemand services from more than 170000 local restaurants grocers and supermarkets and high street retail stores. We operate in more than 1500 cities across 23 countries.
Together we revolutionise the way people connect with their everyday needs from delivering essentials to connecting our ecosystem of users through innovative solutions powered by technology. For us every day is filled with purpose.
What makes our ride unique
Our culture and strong values.
Our career development philosophy.
Our commitment to being a force for good.
We have a vision: Building the largest marketplace in your city to give access to anything in minutes. And this is where your ride starts.
YOUR MISSION
Were looking for an experienced Paid Brand Advertising Manager to spearhead our branding initiatives on YouTube and Programmatic platforms (DSPs like DV360 TTD). You will develop and execute strategies manage significant budgets analyze and report performance (awareness consideration brand lift) and collaborate with internal teams to drive impactful brand campaigns.
THE JOURNEY
- Develop manage and optimize Google Ads (YouTube focus) and Programmatic (DSPs) campaigns to achieve branding objectives.
- Utilize diverse ad formats advanced targeting bidding strategies (CPV tCPM) and ensure brand safety.
- Implement audience segmentation and analyze campaign performance focusing on viewability completion rates reach frequency and Brand Lift studies.
- Use DV360 The trade desk and Google Ads Editor.
- Develop paid media branding strategies and report on key metrics.
- Manage substantial branding budgets efficiently.
- Collaborate with creative and marketing teams and use Looker for reporting.
WHAT YOU WILL BRING TO THE RIDE
- 3 years experience in Google Ads (especially YouTube) and Programmatic DSPs (DV360 TTD) for branding.
- Strong track record of achieving brand goals (awareness consideration brand lift) with video advertising.
- Proficiency in audience segmentation targeting and branding KPIs.
- Experience with Brand Lift studies and other branding measurement frameworks.
- Skilled in Google Ads Editor ad serving/tracking technologies and Excel/Google Sheets.
- Excellent analytical strategic thinking and communication skills.
- Experience managing significant advertising budgets.
Nice to Have:
- Experience with paid branding on social platforms (Meta TikTok).
- Familiarity with conversion lift/incrementality testing.
- Experience with advanced brand measurement techniques (e.g. thirdparty surveys).
Individuals representing diverse profiles and abilities encompassing various genders ethnicities and backgrounds are less likely to apply for this role if they do not possess solid experience in 100% of these areas. Even if it seems you dont meet our musts dont let it stop you we are all about finding the best talent out there! Skills can be learned and embracing diversity is invaluable.
We believe driven talent deserves:
- An enticing equity plan that lets you own a piece of the action.
- Topnotch private health insurance to keep you at your peak.
- Monthly Glovo credit to satisfy your cravings!
- Discounts on transportation food and even kindergarten expenses.
- Discounted gym memberships to keep you energized.
- Extra time off the freedom to work from home two days a week and the opportunity to work from anywhere for up to three weeks a year!
- Enhanced parental leave and officebased nursery.
- Online therapy and wellbeing benefits to ensure your mental wellbeing.
Here at Glovo we thrive on diversity we believe it enhances our teams products and culture. We know that the best ideas come from a mashup of brilliant diverse minds. This is why we are committed to providing equal opportunities to talent from all backgrounds all genders racial/diverse backgrounds abilities ages sexual orientations and all other unique characteristics that make you YOU. We will encourage you to bring your authentic self to work fostering an inclusive environment where everyone feels heard.
Feel free to note your pronouns in your application (e.g. she/her/hers he/him/his they/them/theirs etc).
So ready to take the wheel and make this the ride of your life
Delve into our culture by taking a peek at our Instagram and check out our Linkedin and website!
Required Experience:
Manager
Employment Type
Full Time
