As the Director of Marketing you will be entrusted with the following critical responsibilities:
- Develop implement and oversee the marketing budget including forecasting planning and monitoring.
- Establish and maintain professional relationships with local journalists community leaders institutions and embassies.
- Compose and distribute press releases to local media regarding significant hotel news and events.
- Manage and respond to press inquiries about the hotel with utmost professionalism.
- Orchestrate and execute highprofile PR events.
- Provide exemplary care and attention to journalists during their stay at the hotel.
- Implement proactive PR measures to enhance the hotels reputation.
- Oversee general PR administrative tasks with precision and attention to detail.
- Develop and execute strategic marketing activities to support Rooms F&B and Banquet sales.
- Adhere strictly to company standards and maintain impeccable grooming at all times.
- Participate in mandatory training sessions as scheduled.
- Demonstrate unwavering cooperation and respect within the team and across departments.
- Maintain comprehensive knowledge of daily activities and all hotel facilities.
- Establish and regularly update a press database for the local market.
- Curate and maintain an extensive picture archive of the property ensuring highquality images are readily available.
- Develop and maintain an uptodate press kit and fact sheet for the hotel.
- Manage inventory of all marketing materials including flyers information packets and brochures.
- Maintain access to Rixos press kit and all relevant group information.
- Systematically collect and archive press clippings.
- Liaise with the Corporate Public Relations Department for Rixosrelated press inquiries.
- Cultivate and maintain strong relationships with local journalists through regular communication and strategic engagement.
- Foster connections with the local community embassies institutions and administrations.
- Oversee the care of visiting journalists and VIPs during their hotel stay.
- Implement a strategic approach to press relations including appropriate gifts invitations and visits.
- Plan organize and conduct followup for PR events including press cocktails and lunches.
- Diligently maintain and enhance the hotels image across all major online platforms.
- Ensure consistent and relevant information flow to hotel staff regarding Rixos news and updates.
- Collaborate closely with the General Manager Hotel Manager and other Heads of Departments to maintain alignment on marketing initiatives.
- Contribute content for internal company publications via Corporate Public Relations.
- Facilitate crossmarketing efforts with other Rixos hotels.
- Demonstrate comprehensive knowledge of the Rixos group and its core values.
- Participate in the annual Public Relations workshop organized by Corporate Public Relations.
- Provide unwavering support to Corporate Public Relations across all required areas.
- Strictly adhere to all hotel rules and regulations as outlined in the handbook.
- Foster a work environment that promotes employee morale and instills departmental pride.
- Consistently project a professional image to customers and provide exceptional assistance with a prompt caring and helpful attitude.
- Anticipate customer needs to enhance service quality and customer satisfaction.
- Demonstrate flexibility in assisting other areas of the Hotel in response to business and customer needs.
- Maintain thorough familiarity with the hotels emergency procedures and remain prepared for any potential emergencies.
- Develop and implement a comprehensive yearly or halfyearly PR action plan and budget.
- Familiarize oneself with all relevant company documentation particularly the Operational Standards pertinent to the role.
- Assume the responsibilities of Duty Manager when scheduled.
- Execute any additional duties as assigned by management.
- Participate in Task Force Teams for new property openings as required.
- Undertake any other reasonable tasks as requested by senior management.
Qualifications :
EXPERIENCE & QUALIFICATIONS
- Bachelors degree in Marketing Business or related field; Masters degree preferred
- Minimum 710 years experience in marketing digital or related professional area
- Proven track record of successful marketing campaigns in the hospitality industry
- Extensive experience in luxury or lifestyle hotel marketing
- Demonstrated expertise in digital marketing strategies including social media and content marketing
- Strong understanding of ecommerce platforms and revenue management principles
- Excellent project management skills with the ability to manage multiple initiatives simultaneously
- Proven leadership experience with the ability to inspire and mentor a marketing team
- Strong analytical skills and proficiency in datadriven decision making
- Exceptional communication skills both written and verbal in English; additional language skills are a plus
- Proficiency in marketing analytics tools and CRM systems
- Experience in budget management and financial planning for marketing departments
- Strong network of industry contacts and relationships with key media outlets
- Ability to work effectively in a fastpaced multicultural environment
- Willingness to travel and flexibility to work outside regular business hours when required
Additional Information :
Remote Work :
No
Employment Type :
Fulltime