Lead - Product Marketing Manager
Lead - Product Marketing Manager
Posted on :
16-05-2025
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1 Vacancy
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Job Description
Sprinto is a leading platform that automates information security compliance. By raising the bar on information security Sprinto ensures compliance healthy operational practices and the ability for businesses to grow and scale with unwavering confidence. We are a team of 300 employees & helping 2000 Customers across 75 Countries. We are funded by top investment partners Accel ELEVATION & Blume Ventures and have raised 32 Million USD in funding including our latest Series B round.
About the role
Sprinto is on a mission to redefine compliance and audit automation for modern businesses. We help fastgrowing SaaS companies unlock new revenue streams by seamlessly achieving and maintaining compliance without the bottlenecks of traditional processes. Sprinto makes it effortless actionable and a growth enabler in an industry filled with complexity and jargon.
Were not just another SaaS companywere innovators. And were looking for a high agency LeadProduct Marketing Manager to help us craft a compelling narrative position Sprinto as an industry leader and move markets in our favor. If you thrive at the intersection of strategy storytelling and executionthis is your opportunity to drive impact at scale.
Some key responsibilities of the role:
- GotoMarket Strategy: Execute winning gotomarket (GTM) strategies for Sprintos platform and new product offerings ensuring impactful launches that accelerate adoption and revenue.
- Positioning & Messaging: Craft clear compelling and differentiated messaging that resonates with multiple buyer personas from CISOs to startup founders turning complex information into engaging narratives.
- Sales Enablement: Build highimpact sales assetsdecks battle cards case studies competitive intelligence and pitch narrativesthat empower our revenue teams to win more deals.
- Market & Competitive Intelligence: Own deep competitive research conduct primary market analysis and drive categorydefining insights that inform product and business strategy.
- Thought Leadership & Brand Elevation: Regularly develop databacked content and storytelling that elevates Sprintos brand making us a goto authority in compliance automation.
- CustomerCentric Positioning: Partner with Customer Success to leverage realworld customer wins into marketing stories that reinforce our value and drive upsells expansions and advocacy.
- Crossfunctional Impact: Work closely with Product Sales and Demand Generation teams to ensure cohesive execution across all marketing and GTM efforts.
Some key requirements of the role:
- 5 years of relevant PMM experience in B2B SaaS product marketing with a track record of successfully launching products/features sales enablement and influencing market direction.
- Strategic thinker with the ability to craft compelling narratives and simplify complex topics into clear engaging messaging.
- Deep understanding of GTM motions including launch motion competitive differentiation and personadriven positioning.
- A toptier storyteller who can turn dry technical information into powerful marketing content that moves markets.
- Datadriven mindset with the ability to translate insights into actionable strategies that drive pipeline and revenue.
- Proven ability to collaborate crossfunctionally with Sales Product Demand Gen and Customer Success teams.
Benefits
- Remote First Policy.
- 5 Days Working With Flexi Hours.
- Group Medical Insurance (Parents Spouse Children).
- Group Accident Cover.
- Company Sponsored Device.
- Education Reimbursement Policy.
Required Experience:
Manager
Employment Type
Full Time
Department / Functional Area
Key Skills
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