Senior Marketing Specialist
Senior Marketing Specialist
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Salary Not Disclosed
1 Vacancy
Job Description
Job Title: Sr. Marketing Specialist
Location: Chicago (Hybrid)
Company: Trident Experiential
Reports to: Director of Client Solutions
Type: FullTime
About Us
Trident Experiential is a highgrowth event agency based in Chicago known for turning missioncritical corporate and association gatherings into powerful behaviorshifting experiences. Weve just launched our new brandbut were far from starting from scratch. As a startup with a running start were backed by 30 years of experience exceptional clients and a bold new creative direction. Now were looking for a growthminded marketing leader to amplify our reach sharpen our positioning and help us redefine our corner of a $2T industryand look good doing it.
Position Overview
Were seeking a Marketing Manager or ambitious and proven Marketing Specialist ready to stretch his/her wings to own and execute a comprehensive marketing strategy that drives brand awareness inbound opportunities and longterm client loyalty. This role blends creativity with performance thinking and strategic vision with handson execution.
Youll be the first dedicated marketing hirelaying the foundation for the department while collaborating closely with the CEO Client Strategy and Planning teams. This opportunity is ideal for someone who thrives in a fastpaced entrepreneurial setting and wants to grow their event marketing skills and possibly an entire MARCOMM department behind them.
Key Responsibilities
1. Strategic Planning & Management
Develop and execute a comprehensive marketing plan aligned with company growth targets.
Analyze industry trends competitors and client behavior to refine marketing strategy.
2. Digital Marketing & Web Presence
Manage and optimize the company website including SEO content updates and analytics.
Own the social media strategy including content planning scheduling engagement and reporting.
Launch and manage digital advertising campaigns (e.g. paid social SEM retargeting).
3. Content Development & Brand Storytelling
Create compelling visually driven content including blogs newsletters case studies press releases and bios.
Maintain brand consistency through style guides messaging documents and visual assets (video design photography).
Work with internal experts to translate insights into thought leadership content.
4. Campaign Development & Execution
Design and execute integrated campaigns across email digital ads and special projects.
Coordinate with internal teams and external resources to bring campaigns to life.
Track and report on campaign performance and continuously and iteratively optimizing results.
5. Sales & Team Collaboration
Partner with the Client Solutions team to develop proposals capabilities decks and marketing collateral that supports lead generation.
Collaborate across departments to align marketing efforts with business development goals.
Support client event marketing needs.
Participate in crossfunctional meetings and strategic brainstorms.
6. Marketing Operations & Administration
Build and document marketing SOPs to support scalable growth.
Organize and manage marketing tools content libraries and brand assets.
Support the selection and implementation of new tools (platforms CRM integrations etc.) as needed.
Preferred Qualifications
45 years of experience in marketing (agency or professional services preferred).
Strong portfolio of digital and content work.
Comfortable with tools like HubSpot Google Analytics Canva Adobe Suite and other industry standard tools and technology.
Freakishly meticulous writing and editing skills; detailoriented.
Datasavvy and driven by measurable results.
Selfstarter with a bias for action and love for building things from the ground up.
Familiarity with B2B marketing or the events/hospitality space is a plus.
Strong project management skills
* To apply please submit your cover letter detailing your interest in the position and why youd be a great fit for our team. In addition include a link to your portfolio (or samples of your work) that demonstrates your relevant experience and abilities.
Required Experience:
Senior IC
Employment Type
Full-Time
