Chief Marketing Officer
Chief Marketing Officer
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Salary Not Disclosed
1 Vacancy
Job Description
Our client is private equity backed company who is looking for a CMO with multi brand B2C experience. Details below...
About the Role
We are leading a confidential search for a Chief Marketing Officer to join a dynamic private equity backed portfolio of consumer brands. The CMO will play a critical role on the executive leadership team and will be responsible for designing and executing a scalable datadriven marketing strategy that accelerates growth across a multibrand B2C ecosystem.
This role calls for a handson strategic marketing leader with deep experience in performance marketing customer segmentation and brand management across both online and offline channels. The ideal candidate is comfortable managing complexity has experience in multibrand environments and thrives in a fastpaced evolving organization.
What You ll Do
- Define and lead a comprehensive marketing strategy aligned with business and revenue objectives
- Oversee the of crosschannel performance marketing campaigns to drive customer acquisition engagement and retention
- Lead customer segmentation strategy across multiple brands and categories
- Own brand positioning messaging and consistency across 8 consumerfacing brands
- Establish and track KPIs tied to revenue marketing ROI and customer behavior
- Leverage AI data and automation tools to improve marketing productivity and velocity
- Lead and develop a highperforming team 20 40 people) across brand digital and product marketing
- Collaborate crossfunctionally with sales product and executive teams to align on strategic goals
- Own and manage a $10M annual marketing/advertising budget
What We re Looking For
- 10 years in marketing with 5 years in senior leadership roles
- Experience in private equity backed or highgrowth B2C companies
- Strong foundation in performance marketing across both digital and traditional channels
- Experience managing complex multibrand portfolios in B2C/ecommerce
- Handson expertise with Google Analytics HubSpot Salesforce Marketing Cloud and marketing automation tools
- Datadriven mindset with deep understanding of A/B testing customer segmentation and campaign optimization
- Proven success leading large marketing teams and managing significant budgets $10M)
- Excellent crossfunctional collaboration communication and executive presence
- Bachelor s degree required; MBA preferred
Key Competencies
- Strategic and analytical thinking
- Brand storytelling and market positioning
- Customercentric mindset with sharp attention to behavior and trends
- Digitalfirst leadership with fluency in emerging tools and AI applications
- Resultsoriented with a bias toward and adaptability
Employment Type
Full Time
