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Marketing Partner
Roche India Pharma
Mumbai
A healthier future. Its what drives us to innovate. To continuously advance science and ensure everyone has access to the healthcare they need today and for generations to come. Creating a world where we all have more time with the people we love.
Thats what makes us Roche.
You will be building an annual brand plan for the assigned brands and train the cluster marketing teams on the same. You will connect with the global teams to help develop brand solutions. You will be contributing to Marketing Chapter level All India Projects
The Opportunity
You will be Cocreating portfolio strategy plans and objectives leveraging outside in perspective along with the state team and oversee its implementation
You will be building strong relationships with the identified key stakeholders from Key Doctors Accounts or Government stakeholders to build Roche equity and gain customer insights
You will ensure implementation of the marketing campaigns for all Roche brands within the state
Build the integrated state annual plan along with the cluster head medical access and commercial squad and ensure implementation and promotes crossfunctional communication and tactical planning to maximize patient and revenue impact
You will ensure compliance of the state team with Roche and Local guidelines for all Roche Initiatives and develop Patient Persona based solutions.
You will liaison with Global & regional team for brand related campaigns cross Pollination of best Practices and share insights from cluster specific data on patients diseases patient journey etc and design solutions to increase patient impact
Design of awareness campaigns & calculate ROIs and support customization of pricing and PAP solutions
Who you are
You are someone with a MBA in Marketing (full time preferred) preferably with 5 years of experience in brand management/marketing role. You should have a good understanding of the market in various therapy and should be willing to relocate to Lucknow.
Portfolio management experience (Preferred) Understanding of at least one of the following specialty areas: Oncology Ophthalmology Hematology Neurology preferred
A healthier future drives us to innovate. Together more than 100000 employees across the globe are dedicated to advance science ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities foster creativity and keep our ambitions high so we can deliver lifechanging healthcare solutions that make a global impact.
Lets build a healthier future together.
Roche is an Equal Opportunity Employer.
Full-Time