Sr Staff Sub-Regional Marketing Business Partner - US1 - West & Central

What if the work you did every day could impact the lives of people you know Or all of humanity

At Illumina we are expanding access to genomic technology to realize health equity for billions of people around the world. Our efforts enable lifechanging discoveries that are transforming human health through the early detection and diagnosis of diseases and new treatment options for patients.

Working at Illumina means being part of something bigger than yourself. Every person in every role has the opportunity to make a difference. Surrounded by extraordinary people inspiring leaders and world changing projects you will do more and become more than you ever thought possible.

Position Responsibilities: Formulate the marketing plan to support Illuminas commercial goals in subregion. Develop gotomarket strategies and drive execution of those strategies with clear milestones and action plans. Ensure marketing plans are relevant to the specific market and customers while aligning to Illuminas strategies product positioning and branding. Develop a Marketing tactics flight plan together with Regional Field Marketing Programs Events Tradeshows and Digital shared resource teams. Ensure that there is alignment of activities and product/segment strategies internally as well as clear metrics associated with delivery and effectiveness of these activities. Balance OpEx for plans with revenue commitments across Subregion and Region together with Head of Regional Field Marketing for deployment. Assess customer pipeline Marketing key performance indicators (KPIs) in subregion by stage. Aligned to regional business plan (RBP) targets (revenue product mix customers new product introduction business case) and reverse waterfall KPIs for pipeline health and coverage (# new customers # marketing qualified leads Opportunities etc.) Build target customer engagement plan in subregion for current customer and new customers together with GM Sales Sales Specialists Strategic Growth and Global teams. Report on Customer pipeline health KPIs regularly with GMs Sales Sales Specialists Strategic Growth team. Adjust Customer engagement plan to meet targets for the subregional business plan. Coordinate with Regional and Global teams to monitor customer pipeline KPIs and adjust plans to maximize pipeline health and return on marketing investments. Collaborate within a complex matrixed organizational structure to serve as the subregional marketing point of contact across numerous functions including Global Product and Customer Segment Marketing. Education: Bachelors degree in Life Sciences Marketing or related field required Advanced degree (MS PhD) preferred MBA is a plus Minimum of 12 years of marketing experience in life sciences genomics or healthcare sectors (based on level) 6 years of people management or team/project leadership Proven success in strategic marketing product launches and demand generation Experience working within highly matrixed global organizations Familiarity with genetic technologies and their clinical or research applications Background in business strategy product management consulting or commercial roles a plus Skills: Excellent written and verbal communication with strong storytelling ability Strategic thinker with a datadriven customerfirst mindset Ability to influence and build relationships across complex teams and a variety of levels Strong organizational and project management skill Ability to set goals develop plans and lead initiatives independently to drive growth Willingness to travel up to 25%

The estimated base salary range for the Sr Staff SubRegional Marketing Business Partner US1 West & Central role based in the United States of America is: $152600 $228800. Should the level or location of the role change during the hiring process the applicable base pay range may be updated accordingly. Compensation decisions are dependent on several factors including but not limited to an individuals qualifications location where the role is to be performed internal equity and alignment with market data. Additionally all employees are eligible for one of our variable cash programs (bonus or commission) and eligible roles may receive equity as part of the compensation package. We offer a wide range of benefits as innovative as our work including access to genomics sequencing family planning health/dental/vision retirement benefits and paid time off.

At Illumina we strive to foster a diverse and inclusive workplace by cultivating an environment in which everyone contributes to our mission. Built on a strong foundation Illumina has always been rooted in openness collaboration and seeking alternative views and perspectives to propel innovation in genomics. We are proud to confirm a zeronet gap in pay regardless of gender ethnicity or race. We also have several Employee Resource Groups (ERG) that deliver career development experiences increase cultural awareness and demonstrate our collective commitment to diversity and inclusion in the communities we live and work. We are proud to be an equal opportunity employer committed to providing employment opportunity regardless of sex race creed color gender religion marital status domestic partner status age national origin or ancestry physical or mental disability medical condition sexual orientation pregnancy military or veteran status citizenship status and genetic information. Illumina conducts background checks on applicants for whom a conditional offer of employment has been made. Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable local state and federal laws. Background check results may potentially result in the withdrawal of a conditional offer of employment. The background check process and any decisions made as a result shall be made in accordance with all applicable local state and federal laws. If you require accommodation to complete the application or interview process please contact To learn more visit: The position will be posted until a final candidate is selected or the requisition has a sufficient number of qualified applicants. This role is not eligible for visa sponsorship.