Fractional Chief Marketing Officer
Fractional Chief Marketing Officer
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Salary Not Disclosed
1 Vacancy
Job Description
Are you passionate about developing cuttingedge marketing strategies for B2C and B2B SaaS companies Are you an expert at demand generation andgrowth marketing If this sounds like you lets talk.
We are looking for datadriven visionary growthfocused fractional CMOs to advise midstage SaaS companies on a contract basis. The ideal candidate has a wealth of experience as a marketing leader at a midmarket or large organization. We are looking for individuals who are at a point in their career where they have the flexibility and bandwidth to solve marketing challenges for companies as a strategic marketing advisor/coach. In this role you will:
Complete an endtoend marketing assessment for clients using tools like SEMRush Google Analytics etc.
Develop a comprehensive datadriven growth marketing strategy for businesses.
Develop innovative campaign ideas for clients.
Connect the brand messaging and gotomarket positioning efforts with demand generation and performance marketing metrics.
Analyze funnel metrics and identify ways to improve the funnel from awareness to renewal.
Advise companies on ways to reduce CAC and increase MRR.
Advise clients on ways to drive website traffic engage customers and drive retention.
Serve as a thought partner and leader to help clients push their creative and marketing materials.
Meet weekly with clients to review results and set new marketing goals and objectives.
Work with an internal team of freelancers to execute key projects for clients and/or advise clients on the talent that they need to source to achieve their marketing objectives.
Preferred Experience and Education
710 years of experience in marketing growth marketing and product marketing
Marketing leadership experience at a $5M company
Datadriven with a wealth of analytics experience
Knowledge of paid ads platforms email marketing platforms marketing automation CRM systems and A/B testing
Significant experience developing and implementing strategies that increase revenue
Experience working with clients (agency experience is a plus)
MBA with a focus on marketing or digital strategy is a plus
Must be able to work independently in a remote position
This is a contract remoteposition with an agency. Please only apply if you are interested in contract/freelance work.
Required Experience:
Senior IC
Employment Type
Contract
