POSITION DESCRIPTION Administration Executive Office Position: Marketing Intern Reports To: Director of Marketing Status: Full Time FLSA Status: Salaried Exempt Our Mission: To provide expert comprehensive services that strengthen children adults and families impacted by abuse and neglect autism developmental behavioral and physical health challenges so they can achieve whole health wellbeing and maximum potential. General Acknowledgement: To perform this job successfully an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge skill and /or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Job Summary: The Marketing Intern is an integral member of the Marketing team. The Marketing Intern supports the Departments goals by serving internal programs across the organization. This fulltime paid internship offers handson experience across multiple marketing disciplines including social media graphic design copywriting email marketing and website management. The ideal candidate is a college student or recent graduate who is resourceful eager to learn and ready to contribute to realworld projects. This role reports to the Director of Marketing. Primary Duties and Responsibilities: - Assist in developing and scheduling content for social media platforms (e.g. Facebook Instagram LinkedIn Twitter)
- Create basic graphics image assets and simple video edits using tools like Adobe Creative Suite or Canva
- Draft copy for social posts blog excerpts email campaigns and website updates
- Support the execution of email marketing campaigns (list segmentation template updates A/B tests)
- Assist with updating and maintaining website content via CMS (e.g. WordPress Drupal)
- Conduct research on industry trends competitor activities and audience insights
- Monitor and report on campaign performance metrics (social engagement email opens website traffic)
- Help capture manage and track marketing requests via marketing email and other forms of requests such as in meetings communicating status and updates with staff entering and managing via project management tool (CoSchedule) and ensuring deadlines are met within organizational priorities.
- Collaborate with the marketing team on special projects and events as needed
- Maintain a focus on continuous improvement helping to identify and develop opportunities to improve quality efficiency reporting and outcomes.
- Assisting with special event promotion and collaborating with Development on events mailings brochures and other solicitation and stewardship materials.
- Participates in required trainings and attends all scheduled team meetings.
- Perform other duties as assigned.
Job Qualifications: - Proficient in Word PowerPoint Excel and Outlook required Ability and desire to learn to navigate unfamiliar information systems and applications with little or no guidance.
- Currently enrolled in a college program or recent graduate (within the past 12 months) in Marketing Communications Graphic Design or related field
- Basic familiarity with social media platforms and best practices
- Working knowledge of graphic design tools (Adobe Creative Suite Canva) or willingness to learn
- Strong writing and editing skills with attention to detail
- Interest in email marketing platforms (e.g. Constant Contact)
- Proactive resourceful and able to take initiative in a fastpaced environment
- Excellent organizational and timemanagement skills
- Team player with strong communication skills
- Have a thirst for learning and keeping abreast of the latest marketing trends
- Ability to provide culturally competent services what shows sensitivity to the service populations cultural and socioeconomic characteristics
Education Certificates Licenses Registrations: The requirements listed below are representative of the knowledge skill and/or ability required. Minimum Requirements: - Valid Michigan Drivers License appropriate insurance and use of own vehicle.
Working Conditions: - Job requires longterm concentration and focus;
- Able to work in an office setting;
- Flexible schedule required; including rare evenings and weekends;
- Use of personal vehicle with mileage reimbursement
Physical requirements: Mental demands of this position can be high. Must be able to organize and prioritize work. Required to perform activities that entail: sitting standing bending some lifting and communicating verbally and in writing use of fine motor skills driving. Specific vision abilities required by this job include close vision and ability to adjust focus. Direct reports: None.
| Required Experience:
Intern