Sr Digital Marketing Branding Expert
Sr Digital Marketing Branding Expert
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Job Description
Key Responsibilities:
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360° Marketing & Brand Growth Strategic Marketing Leadership
Develop and execute comprehensive 360degree marketing strategies to enhance brand visibility and drive business growth.
Align all marketing initiatives with overall business goals and ensure consistent brand positioning.
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Digital Marketing Management
Oversee and optimize all digital marketing activities including SEO email marketing content marketing influencer marketing social media and paid media campaigns.
Lead a datadriven approach to monitor KPIs generate insights and adjust strategies for improved performance.
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Email & Lead Nurturing Campaigns
Plan and implement effective email marketing strategies to engage leads and nurture customer relationships through automation and personalization.
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Content & Influencer Marketing
Manage and scale content initiatives across blogs case studies newsletters and landing pages.
Lead influencer outreach and collaboration efforts to enhance brand credibility and expand reach.
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Video Production Podcasting & Webinars
Oversee the creation of engaging multimedia content including video shoots editing podcast production and webinar .
Ensure content is tailored for each platform and aligns with the brand narrative.
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Reputation Management & PR
Manage the online reputation of the founder and the company across digital platforms (Google LinkedIn review sites etc..
Plan and execute PR campaigns to secure media coverage interviews and feature stories to boost brand authority.
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Expo & International Trade Show Marketing
Plan coordinate and manage participation in international exhibitions expos and trade shows.
Ensure endtoend including booth design branding consistency promotional materials and lead generation activities.
Must have prior experience in managing expos and exhibitions understanding logistics branding vendor coordination and lead followups.
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Brand Management
Develop and maintain a strong brand strategy focusing on visibility recognition and differentiation.
Ensure consistent brand messaging and visual identity across all channels and touchpoints.
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CrossChannel Marketing
Collaborate with crossfunctional teams to ensure seamless integration of marketing activities across platforms.
Manage timelines budgets and resources efficiently to deliver campaigns on time and within scope.
Performance Analysis & Optimization
Track analyze and report on all marketing activities.
Continuously refine strategies based on analytics and performance data to drive ROI.
Employment Type
Full Time
