drjobs Marketing Manager (m/f/d)

Marketing Manager (m/f/d)

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1 Vacancy
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Job Location drjobs

Bremen - Germany

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

If you enjoy a dynamic international working environment and like to work in a highly motivated and friendly team you are in the right place! You can expect an open corporate culture with flat hierarchies as well as interesting and challenging tasks. As part of your induction you will be optimally prepared for your area of responsibility.

Become part of our Constructor Community and complete the team Marketing and Brand Management in the north of Bremen as

Marketing Manager (m/f/d)

(fulltime 38.5h/week permanent)

About the role:

The Marketing Team is dedicated to enhancing the universitys brand presence and supporting its strategic goals through creative storytelling across various marketing channels. By developing datadriven campaigns and innovative outreach strategies the team plays a key role in supporting the Recruitment & Admissions teams in attracting prospective students. Through compelling content and impactful branding we effectively showcase the universitys unique academic offerings and international community to a global audience.

Your responsibilities:

  • Manage all performance marketing efforts to drive student recruitment including the conceptualization planning execution and optimization of international advertising campaigns across various digital channels (Meta Google LinkedIn)

  • Expand and diversify the performance marketing channels integrating new platforms such as YouTube TikTok and other relevant platforms to further enhance student recruitment efforts worldwide

  • Plan organize and promote webinars as a key student recruitment tool ensuring high engagement and attendance through targeted marketing strategies

  • Oversee and provide input on creative content (ads visuals messaging) for performance marketing campaigns collaborating with designers and content creators to ensure compelling and highperforming marketing materials

  • Build inhouse expertise for the independent management of campaigns

  • Continuously track analyze and report on key performance indicators (KPIs) optimizing campaigns for effectiveness and ROI

  • Monitor and refine the student customer journey across all digital touchpoints ensuring seamless user experience retargeting and engagement

  • Independently manage projects including planning scheduling budget control and process management ensuring smooth execution of marketing initiatives

Your profile:

  • A completed degree preferably in Marketing Digital Media Business or a related field or equivalent experience in performance marketing and student recruitment

  • Experience in managing and optimizing digital advertising campaigns across platforms such as Google Ads Meta Ads LinkedIn Ads and other performance marketing channels

  • Interest in expanding and diversifying marketing channels with knowledge of YouTube TikTok and emerging digital platforms

  • Experience in planning organizing and promoting webinars as a marketing and student recruitment tool

  • Strong analytical skills and familiarity with performance analysis tools such as Google Analytics Meta Business Suite and other tracking tools with the ability to use datadriven insights to optimize campaigns

  • Understanding of customer journey mapping retargeting strategies and UX optimization to enhance engagement across all digital touchpoints

  • Ability to provide strategic input on ad creatives messaging and visuals collaborating with designers and content creators to develop highperforming marketing materials

  • Experience in independent project management including planning scheduling budget control and process coordination

  • Fluency in English (spoken and written) is required; proficiency in German is an advantage

  • A structured and independent working style strong communication skills and the ability to work collaboratively in a dynamic and rapidly growing company

What you can expect at Constructor University:

We are an international worldclass private university embarking on an exciting journey of growth and expanding our portfolio. Join us and become a part of our global teams!

  • Flexible working hours for worklife balance

  • Option for remote work

  • Individual onboarding support and development planning

  • Corporate fitness with EGYM Well Pass (formerly Qualitrain)

  • In collaboration with Deutsche Dienstrad Lease a company bike whether its a bicycle road bike or ebike for both private and business use.

  • Green campus with recreational areas and extensive dining options

  • Constructor University has comprehensive sustainability and environmental programs

Constructor University is dedicated to equal opportunity employment and invites applications from individuals of all backgrounds irrespective of gender identity gender expression age physical characteristics disability nationality ethnic and cultural backgrounds social and political affiliations religion family status pregnancy or sexual orientation. We are committed to ensuring fair treatment for all applicants and preventing any form of discrimination. Constructor University actively encourages applications from women and minority groups. Particularly we invite candidates with extensive international experience to apply aiming to further enrich the diversity of our university.

Your application:

Apply today its simple and uncomplicated. We look forward to getting to know you.

The review of applications will begin immediately and will continue until the position is filled.

Please note that only applications submitted through the official application portal will be considered for recognition.

If you like working with happy enthusiastic colleagues youll enjoy your career with us!


Required Experience:

Manager

Employment Type

Full-Time

Company Industry

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