Digital Lifestyle Content Producer
Digital Lifestyle Content Producer
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Salary Not Disclosed
1 Vacancy
Job Description
Do you love lifestyle culture and entertainment writing Do you want to share all your favorite things about West Michigan with others WOOD TV8 is looking for a digital lifestyle content creator to join our team and write about events activities entertainment and personalities in our community.
The digital lifestyle content creator reports to the digital director and is part of the stations digital team. The position requires someone with strong content development and management abilities and a desire to work autonomously. This person will manage the lifestyle digital content calendar and publish 35 stories daily MF. The goal of this position is to help grow reputation as a place to find creative and engaging lifestyle content.
This individual will also work on sponsored and partner content as needed and support the Maranda brand.
In addition to having a strong interest in lifestyle and culture content the digital content creator must be able to write and edit following the AP Style guide and follow journalistic guidelines and ethics in their content. This person should also be comfortable appearing on air to promote their work.
Position Responsibilities:
- Produce 35 stories per shift including Maranda content sponsored and partner content and West Michigan Guide content.
- Manage the lifestyle digital content editorial calendar and communicate with digital news and eightWest teams about content that should be cross promoted.
- Proofread and edit lifestyle content.
- Promote and distribute lifestyle content on social media platforms by creating posts videos graphics reels etc.
- Produce Maranda guides and other seasonal guides and lists.
- Contribute to longterm and special digital projects as needed.
- Willingness to be onair to promote lifestyle content distributed on WOOD TV and social media.
- Potentially help create a weekly lifestyle half hour for WOOD TV with the possibility of acting as the main talent for this product.
- Other duties as assigned
Skills & Experience Requirements:
- Bachelors degree in media journalism English or communications with a focus on digital content creation preferred.
- Strong writing copyediting grammar and story organization skills and experience researching interviewing and writing original articles.
- Strict journalistic standards including vetting pitching and ethical treatment of the stories.
- Engaging headline writer and social content creator.
- Understanding of SEO and an interest in utilizing analytics and social trends to develop engaging content.
- Strong communicator.
- Ability to work autonomously with little direction/daily supervision.
- Proficiency in WordPress and MS Office. Experience with OBS or other streaming technologies preferred.
- Onair experience is a plus.
- A desire to learn and grow and a willingness to adapt to new responsibilities as the industry changes is a must.
Work Hours:
This is a fulltime MF position.
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Employment Type
Full-Time
