Comfort starts with our 10000 team members across the globe who are transforming the power of comfort every day. Our employees have the power to change lives in our homes work and communities. We foster an inclusive environment while honoring a legacy built on family where everyone can be themselves.

If you are ready to join an industry leading organization where our people are the most important asset and innovation propels us into the future youre ready to take your seat at LaZBoy Incorporated.

WE BELIEVE IN THE TRANSFORMATIONAL POWER OF COMFORT

This position will be a highly motivated and data driven individual helping to manage local retail media and support larger media strategy analyses and executions. This role will work closely with agency partners make recommendations across all local media channels manage budget among other projects. This role collaborates with other members of the Retail Marketing Team and the broader LaZBoy Marketing organization. Additionally this position will own the media planning and execution of high impact local events and the onboarding of new store/market acquisitions including managing media vendors through the transition process. Efforts directly contribute to store traffic and sales for the companyowned Furniture Galleries retail system across 67 DMAs and 200 stores.

Job Description:

KEY RESPONSIBILITIES (other duties as assigned):

• Support in multiple facets of quarterly Retail media strategy and execution of existing DMAs of traditional and digital media.
• Communicate with agency partners plan recommendation review assisting in providing direction to agencies and incremental budget increases/decreases; support onboarding of new store/market acquisitions including managing media vendors through transition.
• Manage media selection agency communication media budget management recommendation review with Retail Media Strategy Manager and presentation summary for multiple singlestore events per quarter.
• Assist in managing Retail digital campaigns including direction to agency partner as needed monitor digital KPIs through weekly and monthly agency reports to measure success against the campaign goals and achievable outcomes.
• Provide databased recommendations to Retail leadership for optimizations and testing in partnership with agencies. Also site tag management with internal and external teams as needed.
• Monitor traditional media reporting for deviations in activation including plannedvspurchased reporting postbuy reports and broadcast Buy Detail Reports. Manage makegoods and under performance with agency partner.
• Assist in Retail media budget management including confirming buys are executed to budget and accurate budget entry in budgeting software.

SCOPE & IMPACT:

This role in partnership with the manager is responsible for planning and management of local traditional and digital media in DMAs across the US with media budgets of $40 million. This role will work frequently with other members of Retail Marketing and with broader Marketing team members to a lesser extent. This position provides the daily management of media and is a large contributor to store traffic and sales for the companyowned Furniture Galleries retail system.

MINIMUM REQUIREMENTS:

• Bachelors Degree in Marketing Advertising or Communications with 46 years of relevant experience or equivalent
• 4 years of experience with local media planning including both traditional and digital media execution
• Strong working knowledge of retail programs or promotion
• Must be proficient in (Excel Word PowerPoint Project) and versed in creative services and production
• Ability to work in a fastpaced environment and be capable of prioritizing multiple projects
• Up to 5% travel may be required

PREFERRED REQUIREMENTS:

• Strong analytical skills with ability to translate learnings into optimization
• Enthusiastic effective communicator who is selfmotivated and motivates others.

SUPERVISORY RESPONSIBILITIES: none

PHYSICAL DEMANDS/WORK ENVIRONMENT: Office environment/no specific or unusual physical or environmental demands

OUR PURPOSE:

We are LaZBoy Incorporated. Get comfortable with taking your work personally. Get comfortable with uncompromising quality. Get comfortable with caring about your colleagues and the consumers we serve. When people are comfortable they are free to be themselves; to be fearless. When people are comfortable they put others at ease and are more welcoming to different people and perspectives. When people are comfortable they collaborate in meaningful ways. Being comfortable brings out the best in us.

We believe in the transformational power of comfort

OUR VALUES:

Courage We arent afraid to try something new

• We are results oriented and cando hard things.
• We do what is right.
• We challenge the status quo.

Curiosity We are relentless in our mission to understand our business and consumers

• We ask questions and explore every opportunity.
• We embrace change.
• We test and learn.

Compassion We honor our almost 100year legacy that was built on family

• We lead with empathy in support of each other our consumers and our communities.
• We foster an inclusive environment.
• We believe in positive intent.

OTHER DUTIES: Please note this job description is not designed to cover or contain a comprehensive listing of activities duties or responsibilities that are required of the incumbent for this job. Duties responsibilities and activities may change at any time with or without notice.

Weekly Hours:

40

Work Shift:

Benefits for employees in the US:

Benefit offerings to employee and their families include: Medical Vision Dental and Basic Life Insurance available 401k retirement plan with company match of up to 6%. Paid time off includes: 911 paid holidays each year two weeks prorated vacation as a new hire and either personal time (nonexempt only) or state mandated sick time. More information can be found via: Benefits Guide for US Employees

At LaZBoy Incorporated were an equal opportunity employer. We understand that our employees diverse backgrounds experiences perspectives and viewpoints add value to our ability to create and deliver the best possible service quality products and is of upmost importance as we work together to build comfort. All applicants will be considered for employment without attention to race color religion sex sexual orientation gender identity national origin veteran or disability status.

We are committed to fostering an environment in which all employees feel valued included and empowered to do their best work and bring great ideas to the table. If you are a qualified individual that may need a change or adjustment to the application/interviewing/hiring process as a result of your disability you may request a reasonable accommodations by emailing our recruiting team at or by calling.